Forrester eCommerce

NOVEMBER 4, 2021

Before I joined Forrester, my colleagues Jeff Pollard and Amy DeMartine initiated our product security research, leading to our first report on the topic, Secure What You Sell: CISOs Must Tackle Product Security To Protect Customers.

Customer 195

Customer Marketing Management 195

Forrester eCommerce

NOVEMBER 9, 2023

Recent news of Palo Alto Networks announcing intentions to acquire Talon Cyber Security demonstrates the importance of securing the browser. In Forrester’s 2022 report on browser security, we discussed enterprise browsers — a solution that Talon Cyber Security delivers, along with an extension, for protecting this modern endpoint.

Marketing 403

Marketing 403

Retail TouchPoints

SEPTEMBER 8, 2022

Ecommerce companies have to balance two big ideas right now: A low-friction customer journey that turns into a high conversion rate; and A high-security marketplace that is compliant with government mandates. Why Conversion and Security Aren’t Mutually Exclusive. Conversion and security can actually be friends. Not true, though.

Payment Services 276

Payment Services Payments Social Media Information 276

Forrester eCommerce

FEBRUARY 10, 2022

Marketers lose billions of dollars to fraud every year, and advertising fraud is often viewed as a cost of doing business. Today, organizations face a diversifying fraud landscape including attacks in the white space between marketing and security. But it shouldn’t be!

Marketing 195

Marketing 195

Forrester eCommerce

JANUARY 24, 2024

In 2024, digital marketers and publishers have a unique opportunity to rebuild trust in digital advertising and the internet overall. Given how loose security standards are across the programmatic ecosystem, this requires abandoning “blind programmatic” in favor of more coordinated, stringent buying strategies.

Marketing 228

Marketing Events B2C 228

Retail TouchPoints

JUNE 29, 2022

But businesses should also take into consideration how their security comes into play in the space. Designing your retail store with security in mind ensures that your business’ security isn’t an afterthought. Maximize the Visibility and Power of Your Security Cameras. Evaluate Your Retail Store’s Location.

Small Business Retail 264

Small Business Retail Payment Services Retail POS 264

Retail TouchPoints

MARCH 14, 2023

These smart systems can help enhance security and prevent shoplifting occurrences by repeat offenders, as well as gather invaluable anonymized data to inform marketing and store planning decisions. Once flagged, security personnel can keep a closer eye on the individual or escort them out if they’re banned from the premises.

ACH 262

ACH Retail Technology Information 262

Forrester eCommerce

DECEMBER 14, 2022

The security analytics platform market is moving faster than it has in years, as demonstrated by these Wave results. Though Splunk still has a tight grip on the segment, competitors are finding opportunities to loosen its hold by addressing continued dissatisfaction with outdated pricing models.

Marketing 195

Marketing Customer 195

Retail TouchPoints

OCTOBER 11, 2022

Perry Ellis has rolled out expanded and secure pickup options for customers who use the company’s buy online, pick up anywhere services, through a partnership with alternative delivery platform Via.Delivery. Not only are we giving shoppers flexible delivery options, we’re providing them secure locations to hold their packages.”.

Shipping Costs 264

Shipping Costs Shipping Fulfillment eCommerce 264

Forrester eCommerce

JANUARY 14, 2019

Venture capital and private equity spending on security technology reached an all-time high in 2018. Currently, this emerging technology market sector stands at about $31B in total funding.

Technology 319

Technology Marketing Other Information 319

Retail TouchPoints

JULY 27, 2023

Unfortunately, this is something marketing professionals often overlook. The solution to this problem is empathetic marketing, which recognizes, understands and appeals to the role that emotions have in the decision-making process. Going a step further than that, we actually can’t make a decision if we can’t feel.

Customer 237

Customer Marketing Consumer Toys 237

Retail TouchPoints

AUGUST 12, 2022

Cannabis dispensary operator Planet 13 has adopted IDScan.net identification scanners for increased compliance and security. An authentication engine built into the VeriScan technology is able to quickly detect fake identification, triggering alerts to store security regarding the presence of a suspicious patron.

Document 245

Document Customer Data Technology Operations 245

Forrester eCommerce

NOVEMBER 4, 2019

In 2020, the cloud computing market will sees interesting new alliances and face new security concerns. Read Forrester's 2020 cloud predictions to find out more.

Marketing 349

Marketing Customer 349

Forrester eCommerce

OCTOBER 21, 2018

I am thrilled to introduce my most recent report, ‘Instill a Security Culture by Elevating Communication’. This is an update of my 2011 report “How To Market Security To Gain Influence And Secure Budget’. A different time called for a completely revamped report (read on to see what’s changed).

Marketing 265

Marketing 265

Retail TouchPoints

SEPTEMBER 8, 2021

A major change in recent years is the reduction of cashiers by using both self- and automated-checkout technology, but retail security experts are warning that these advancements may come at a high cost if proper security measures are not implemented. . Security Cameras Make it Happen . Security cameras and AI.

Merchant Services 246

Merchant Services Technology Retail Mobile 246

Forrester eCommerce

MAY 5, 2020

The first stage of my update of my 2018 evaluative research on the European managed security services provider (MSSP) market published this week.

Management 275

Management Marketing Customer 275

Forrester eCommerce

FEBRUARY 13, 2024

I am starting my third Forrester Wave™ evaluation for the market that used to be called the Security Awareness & Training (SA&T) market. We’ve been calling it Human Risk Management when advising clients the last few years, but finally reached the decision to formally retire the SA&T nomenclature.

Management 403

Management Blog Marketing 403

Forrester eCommerce

NOVEMBER 1, 2021

I’ve been living and breathing the security awareness and training (SA&T) market since joining Forrester 3.5 years ago, working closely with most vendors in this market, as well as our clients.

Operations 195

Operations Marketing Management Customer 195

Forrester eCommerce

NOVEMBER 19, 2018

I published my first Forrester Wave™ today, covering the managed security services provider (MSSP) market in Europe. The culmination of four months of hard work by not just us but all the vendors involved, this is to my knowledge our first analysis focused on the needs of the European market for MSSPs.

Management 338

Management Marketing Information Events 338

Wiser

OCTOBER 30, 2023

Among various strategies to boost sales, securing the Buy Box plays an instrumental role in providing shoppers with a seamless online shopping experience. Contrary to popular belief, merchants can secure the Buy Box without necessarily offering the lowest price.

Shipping Costs 147

Shipping Costs Merchant Services eCommerce Platforms Fulfillment 147

Retail TouchPoints

JANUARY 12, 2023

In January 2022, the mattress chain announced its plans to list on the New York Stock Exchange via an IPO that would have returned the furniture retailer to the public markets six years after South Africa’s Steinhoff International took the company private.

Marketing 311

Marketing Document Online Retail Operations 311

Forrester eCommerce

MARCH 16, 2022

The security awareness and training (SA&T) market has been stagnant for so long, with the last major disruption as far as I can tell being the introduction of phishing simulations about a decade or so ago. Since then, the industry seems to have seen a slow and steady evolution from ticking boxes to meet a […].

Marketing 195

Marketing Management 195

365 Retail

NOVEMBER 2, 2023

Exceptional product development combined with a relentless customer focus is in Mangopay’s DNA, and this FCA authorisation will unlock further innovation in the market. We are extremely proud to be receiving our e-money license in the UK, which validates the robust capital, regulatory, and security standards that we uphold.

Payment Services 110

Payment Services Payments eCommerce Electronics 110

Retail TouchPoints

MAY 21, 2021

This will unify Hanshow’s global information systems to improve efficiency and security. In addition to ESL, Hanshow offers a network of digital solutions that utilize IoT and machine learning technology to provide digital marketing, digital payments and digital shelf solutions to retailers.

Payment Services 299

Payment Services Electronics Operations Technology 299

Email Audience

JUNE 17, 2022

Email is a great marketing channel for any business. This article will outline the most common security problems marketers face. It will also provide valuable tips for maximizing security for email marketing campaigns. It will also provide valuable tips for maximizing security for email marketing campaigns.

Marketing 64

Marketing Customer Data Document Article 64

Retail TouchPoints

FEBRUARY 8, 2024

Misfits Market has introduced Fulfilled by Misfits (FBM) , offering its logistics platform for perishable brands to store, pick, pack, fulfill and deliver their products nationwide. The solution leverages Misfit Market’s existing infrastructure and in-house technology to provide a simple, customizable solution for perishable businesses.

Fulfillment 277

Fulfillment B2B Marketing Shipping Costs 277

Forrester eCommerce

JANUARY 11, 2021

The classical challenge with static application security testing (SAST) was bridging the gap between security and development. In SAST’s early days, it was a tool for security, who threw the results of pre-release scans over the wall to developers to fix.

Marketing 369

Marketing Operations Customer 369

MakeWebBetter

JANUARY 25, 2024

WooCommerce has the largest market share when it comes to eCommerce platforms. Thus, you need to stay vigilant to ensure your WooCommerce store security. The post WooCommerce Store Security Tips: How To Foolproof Your Woo Store appeared first on MakeWebBetter. A renowned platform with great credibility.

WooCommerce 60

WooCommerce eCommerce Platforms eCommerce Marketing 60

Forrester eCommerce

MARCH 13, 2019

CISOs in Asia Pacific must justify their spending and articulate the business value of often expensive investments in managed security to a largely non-security audience of executives.

Management 269

Management Blog Technology Marketing 269

Retail TouchPoints

MARCH 22, 2022

The Reach solution powers transactions in 120 local currencies and local processing in more than 40 markets. Cross-border ecommerce transactions are projected to reach $1.

Merchant Services 276

Merchant Services Payment Services Banking eCommerce 276

Forrester eCommerce

JULY 30, 2021

In one swoop, it has secured the best-in-class analytics capabilities that will define the future of voice-of-the-customer programs as firms decrease their reliance on surveys and focus instead on understanding customers based on […]. This is a great move for Qualtrics.

Customer 523

Customer Management Marketing Customer Experience 523

Retail TouchPoints

JANUARY 18, 2023

(PCHI) has filed for Chapter 11 bankruptcy protection and entered into an agreement with an ad hoc group of holders of more than 70% of its senior secured first lien notes, with the purpose of supporting an expedited restructuring that would substantially reduce the retailer’s debt.

Supplies 147

Supplies Operations Customer Experience Other 147

Forrester eCommerce

APRIL 13, 2020

Zoom Forfeits Goodwill By Failing To Secure What It Sells COVID-19 has crippled many companies, but one that surged, at least at first, was Zoom Video Communications, Inc.

Marketing 333

Marketing Information Customer Experience B2C 333

Retail TouchPoints

APRIL 7, 2022

Mattress Firm has hired retail and technology veteran Mickey Mericle as its new Chief Marketing and Experience Officer. She will oversee the retailer’s marketing, advertising and customer experience initiatives as well as lead the development and execution of Mattress Firm’s brand strategy and develop a forward-thinking media strategy.

Marketing 306

Marketing Customer Loyalty Customer Experience Supplies 306

Retail TouchPoints

NOVEMBER 11, 2022

Bed Bath & Beyond has appointed Bart Sichel as EVP, Chief Marketing and Customer Officer as the troubled retailer rebuilds its executive leadership following a number of departures in 2022, including former SVP of Marketing James Reath.

Marketing 246

Marketing Department Stores Omnichannel eCommerce 246

Forrester eCommerce

OCTOBER 18, 2018

Research Announcement: My first Forrester Wave™: Managed Security Service Providers In Asia Pacific, Q1 2019. The Managed Security Service Provider market has seen a massive shift fueled by a shortage in security skills and increased complexity on all fronts (business, technology, threats, regulations etc). Gather round!!

Management 256

Management Technology Marketing 256

Retail TouchPoints

FEBRUARY 9, 2024

According to the National Retail Security Survey, losses attributed to retail theft rose to $112.1 If big box stores with significant resources at their disposal are struggling to implement effective security measures, how can local retailers hope to keep their locations safe? billion in 2022, up from $93.9

Small Business Retail 277

Small Business Retail Retail Jewelry Customer Experience 277