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Gamified Training Boosts Brand’s Appliance Sales 26.2%

Retail TouchPoints

Appliance manufacturer Bosch Siemens Hausgeräte (BSH) has adopted a gamified training solution from Attensi that features competition-based true-to-life scenarios designed to help salespeople remember product features, understand shopper motivations and close the sale. Training Provides a ‘Safe Space’ to Learn and Fail.

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Mobile POS Empowers The North Face Associates to Venture Beyond the Cash Wrap

Retail TouchPoints

Nearly half ( 46% ) of retailers surveyed in Retail TouchPoints’ Store Operations Survey noted that they provide mobile POS to associates — and an additional 31% plan to implement the technology this year. Because there are a lot of mobile devices that you’ll see in other stores and they’re behind a cabinet or locked in a drawer.”

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When Trains Start Running Late: Japan’s Digital Awakening

Forrester eCommerce

I love going to Japan where everything works flawlessly and where customer obsession, or “omotenashi”, is deeply engrained into the culture of every institution: this is where, for instance, train operators apologize when their trains leave the platform 25 seconds earlier than schedule.

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Staying Ahead of Mobile SERP Changes

ROI Revolution

Mobile SERPs (search engine results pages) are changing faster than ever. Let’s look at some of the latest additions to the mobile SERPs and the information we can glean from them. Follow Coming soon to your Google app and the mobile versions of Chrome and Safari, you’ll be able to choose to follow a topic.

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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

In the last several years, retailers have increased the speed with which they have built online and mobile app presence. This includes implementing robust security protocols, regular system audits, employee training and investing in advanced cybersecurity technologies.

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How I Almost Got Phished And Why Training Isn’t Enough

Forrester eCommerce

I received a text message the other day that looked a lot like what I might get from my bank if I triggered some anti fraud check. The timing was impeccable, I had just used the card to pay for takeout and had walked out to my motorcycle to head home. When I initially got […].

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Mobile technology – serving both sides of the retail coin

365 Retail

Achieving this is not rocket science – it simply requires smart use of technology that is disarmingly similar to what we all carry about 24 hours a day – our mobile devices! Retailers need to think beyond the realms of what mobile technology can do for their customers and think about what it can do for their people and their processes.

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