Retail TouchPoints

JULY 19, 2023

Women’s activewear and lifestyle brand Sweaty Betty has rolled out the mobile POS from NewStore in 73 stores across the UK and Ireland. Video credit: NewStore The NewStore rollout also lays the groundwork for a broader organizational transformation.

POS 196

POS Mobile Omnichannel Accessories 196

Forrester eCommerce

OCTOBER 18, 2018

Adobe’s new Premiere Rush CC brings pro-level video editing capabilities to video creators who aren’t pros. Its simple interface works across computers and mobile devices, which means you can start a project on one device and finish it on another–or send the […].

Marketing 372

Marketing Mobile 372

FastSpring

MARCH 15, 2024

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. How to cost effectively leverage video game influencers in order to get access to existing player audiences. These days, video doesn’t have to be that polished,” Todd explains.

Games 185

Games Marketing Events Merchant Services 185

Kissmetrics

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Marketing 357

Marketing Social Media SEO Presentation 357

Retail TouchPoints

NOVEMBER 5, 2021

Furniture retailer Wayfair has launched Wayfair On Air, offering immersive video commerce experiences designed to seamlessly connect mobile app users to product discovery and purchase. The service is currently available for iOS users of the Wayfair mobile app. In Q3 2021, Wayfair generated $3.1 million in revenue, down from $3.8

Mobile 236

Mobile Shopping Carts Travel eCommerce 236

Retail TouchPoints

APRIL 22, 2021

Facebook and Instagram are adding new In-Stream video capabilities to help retailers maximize the impact of their video ad experiences. New options include topic targeting within Facebook In-Stream video, Instagram Reels Ads for mobile devices and custom Sticker Ads in Facebook Stories.

Mobile 222

Mobile Management Customer Retail 222

Retail TouchPoints

NOVEMBER 15, 2021

Video is taking over our social feeds, and it’s no wonder: as content goes, it’s the most dynamic, engaging and perhaps the best for demanding consumer attention at several different intervals. That includes advertising content — 86% of consumers say they’d like to see more videos from brands. Myth: Video is expensive to produce.

Marketing 261

Marketing SEO Consumer Mobile 261

Retail TouchPoints

JULY 14, 2023

Nearly half ( 46% ) of retailers surveyed in Retail TouchPoints’ Store Operations Survey noted that they provide mobile POS to associates — and an additional 31% plan to implement the technology this year. Because there are a lot of mobile devices that you’ll see in other stores and they’re behind a cabinet or locked in a drawer.”

POS 207

POS Mobile Payment Services Technology 207

Kissmetrics

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. But is that all mobile ads are good for? Is that even what mobile ads are best for ? If you’re using your mobile ads to sell, sell, sell, you may be wasting a lot of your ad spend, to be honest. Mobile ads themselves aren’t a waste of money.

Mobile 363

Mobile Social Media Article Payment Services 363

Kissmetrics

JUNE 8, 2021

A few years ago, Google launched its mobile-friendliness update and made page load speed one of its mobile search engine ranking factors. Accelerated Mobile Pages, or AMP. What Are Accelerated Mobile Pages (AMP)? In simple terms, Accelerated Mobile Pages is an open-source project designed to optimize faster mobile pages.

Mobile 324

Mobile Definition Marketing SEO 324

FastSpring

FEBRUARY 15, 2024

If you’re not sure how to sell an app direct to consumer (D2C) outside the app stores — or if you’re looking for a new way to monetize your mobile app or game — you may be wondering what options you have. However, because of ongoing court cases and the development of new laws and regulations, the mobile landscape is changing.

Merchant Services 125

Merchant Services Games Payments Payment Services 125

Retail TouchPoints

APRIL 16, 2024

Amazon is expanding the reach of its Amazon Live shopping content with the debut of a new interactive shoppable channel on the Prime Video and Freevee streaming TV services. “With the new Amazon Live FAST Channel on Prime Video and Freevee, we’re making shoppable entertainment more accessible, interactive and engaging than ever before.”

Social Media 130

Social Media Home Shopping Mobile Channel 130

Retail TouchPoints

FEBRUARY 18, 2022

B2C fast fashion platform Wish has launched a new shoppable video feature to simplify the path to purchase on its site. The new Wish Clips feature allows merchants to create and upload five- to 30-second video clips that showcase their product in action. and will be rolled out to iOS users starting in April.

Magazine 239

Magazine Shopping Carts B2C Fashion 239

lateshipment

OCTOBER 2, 2023

You can define the mobile conversion rate as the number of visitors who visit the website on their mobile devices and the number of visitors who convert during these sessions. A mobile conversion rate is a very important factor since most of the customers now browse products through your mobile. Do you experience this?

Mobile 130

Mobile eCommerce Payment Services Recommendation 130

Kissmetrics

SEPTEMBER 9, 2020

However, one type of SEO that still is underutilized is VSEO: video search engine optimization. Although a lot of brands are incorporating video content into their overall online marketing strategies, most SEOs don’t place a high priority on it. It’s the same with video content. Build Links/Generate Social Shares.

SEO 302

SEO Definition Other Presentation 302

BigCommerce

APRIL 3, 2018

By the time you read this, everything we’ve learned about mobile SEO could be wrong. This is because the existing paradigm is based on a desktop-first world, and Google is about to catapult us into a mobile-first world with a major update on how they crawl, render and rank the web. Google’s Mobile-First Index.

Mobile 419

Mobile SEO Mobile eCommerce eCommerce 419

Retail TouchPoints

JULY 29, 2022

This is where video and multiple product shots become important. There are a lot more live videos and livestreaming.”. This is where understanding China’s emphasis on video and experiential journeys comes into play — grab the shopper’s attention here, using interesting content, and you have a better chance of creating a customer.

Mobile 225

Mobile Consumer eCommerce Games 225

Kissmetrics

APRIL 19, 2021

With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. By taking a mobile first ppc approach , you can ensure mobile users have the best experience with your ads and are more inclined to click through to your landing page or website.

PPC 183

PPC Mobile Games Social Media 183

Kissmetrics

SEPTEMBER 14, 2021

If you follow video marketing trends, you might have noticed an increase in animated videos starring anime-style avatars. VTubers (short for virtual YouTubers) are content creators who use animated avatars and stop motion graphics in their videos, rather than their physical likeness. What Are VTubers? What Do VTubers Do?

Games 231

Games Social Media Channel Marketing 231

BigCommerce

JULY 26, 2018

By 2020, online videos will make up more than 80% of all consumer internet traffic. But if you’re looking around the social media landscape now, you’re probably noticing that video’s already taking over your newsfeeds a few years ahead of schedule. It’s not just video sites like YouTube, either. Don’t believe me?

Social Media 287

Social Media BigCommerce Demo Events 287

ROI Revolution

DECEMBER 13, 2023

Mobile SERPs (search engine results pages) are changing faster than ever. Let’s look at some of the latest additions to the mobile SERPs and the information we can glean from them. Follow Coming soon to your Google app and the mobile versions of Chrome and Safari, you’ll be able to choose to follow a topic.

Mobile 78

Mobile SEO Information Blog 78

Forrester eCommerce

MAY 3, 2019

On April 18th, T-Mobile officially launched its T-Mobile MONEY checking account, after a soft launch late last year. And this isn’t T-mobile’s first foray into banking either.

Mobile 342

Mobile Games Telecommunications Banking 342

Kissmetrics

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. What Does It Mean to Embed a Video?

SEO 259

SEO Blog Improvements Channel 259

Kissmetrics

OCTOBER 14, 2020

Organic and promoted videos serve multiple purposes for consumers in their increasingly multi-channel B2C journey. More than half of the participants said they switched between search and video channels (Google and YouTube) to make an informed decision about a purchase in a YouTube study. Create Your Promoted Video E-Commerce Goals.

eCommerce 281

eCommerce Multi-channel Information Channel 281

Ecommerce Platforms

OCTOBER 11, 2021

From YouTube to video on demand (VOD) stores, it's clear that video content has a foothold in the worlds of learning, entertainment, and ecommerce, considering many creators make solid incomes selling tutorials on topics like photography, business, and even unique areas like gardening, romance, and fingernail art.

Payment Services 210

Payment Services Payments Subscription Beauty and Health 210

Forrester eCommerce

AUGUST 5, 2016

Marketers have a great arsenal of tools to drive conversions and now short form video needs to be part of that mix. Historically, video has been expensive to produce and manage, but that's changed. It no longer costs a fortune to produce video content. mobile video. video production.

Customer 282

Customer Mobile eCommerce Retail 282

BigCommerce

JULY 21, 2017

If your site isn’t responsive and optimized for mobile, chances are around 75% of people will bounce without making a purchase. Say goodbye to 35% of mobile customers — and that’s not even the biggest reason they leave. The world of mobile ecommerce can be a confusing minefield for merchants, but it doesn’t have to be.

Mobile 412

Mobile Merchant Services Payments Payment Services 412

Ecommerce Platforms

AUGUST 11, 2022

The best OTT platforms offer a fantastic way for companies to share video content with fans and build an engaged online community. With an OTT platform, content creators can build online hubs for their videos, monetize their work in a range of different ways, and explore the benefits of both live streaming and video on demand.

Payments 104

Payments Multi-channel Payment Services Subscription 104

RetailDive

APRIL 19, 2024

The channel leverages Amazon’s “shop the show” technology enabling viewers to easily purchase content seen on their TV screen via a mobile device.

Channel 70

Channel Mobile Technology 70

Ecommerce Platforms

JUNE 1, 2022

The best video editing software for 2022 will instantly upgrade your video content, and give you the best possible chance of amazing your audience. Over the years, countless companies have released video editing tools intended to support beginners and professionals alike in creating amazing content. Let’s dive straight in.

Social Media 104

Social Media Payment Services Arts Technology 104

ROI Revolution

APRIL 30, 2019

In an attempt to capture more of the $129 billion digital advertising market , Amazon is selling brief video spots on the ecommerce giant’s smartphone shopping app. The Amazon video ads will briefly appear in search results based on the customer’s query. Unsure as to whether video content is the way to do that?

Mobile 60

Mobile Article Download Presentation 60

RTP blog

FEBRUARY 13, 2019

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers. The RTP editors discuss the steps retailers will need take to become truly mobile-optimized.

Mobile 150

Mobile eCommerce Retail Shopping Carts 150

Retail TouchPoints

FEBRUARY 27, 2024

Wawa has launched Goose Media Network, the c-store chain’s retail media network (RMN), to give brands the opportunity to reach Wawa customers online as well as via the mobile app and videos played at the gas pump. Wawa worked with Publicis Groupe’s Publicis Sapient , Epsilon and CitrusAd to create the new offering.

Retail 229

Retail Mobile Customer Management 229

RetailWire

MARCH 13, 2024

The digital music giant Spotify is integrating music videos into its mobile and desktop applications in select countries across the globe.

Mobile 40

Mobile 40

Ecommerce Platforms

FEBRUARY 2, 2022

In this Uscreen review, we’ll be taking you on a tour of one of the more popular solutions for video creators looking to create a video on demand business. You can host, distribute, and even monetize your videos all in the same environment, with your own branding. Uscreen is an all-in-one video hosting and management platform.

Payments 104

Payments Payment Services Subscription Live Chat 104

Fastr

NOVEMBER 15, 2018

You *clap* need *clap* to *clap* start *clap* recording *clap* *clap* *clap* Listen, 48% of millennial watch videos only on their mobile device. […]. The post Video marketing appeared first on Zmags.

Marketing 100

Marketing Mobile eCommerce Marketing Technology 100

Forrester eCommerce

JANUARY 31, 2019

But the human brain wasn’t wired to slog through big blocks of text, so millions of websites (and now mobile apps and other digital interfaces) are currently […].

Management 354

Management Mobile Channel Other 354