Retail TouchPoints

MARCH 11, 2024

While various surveys have indicated that consumers are less loyal to brands and retailers than ever, the KCI found that consumers are starving for the community and connection that comes with belonging to a fandom.

Social Media 263

Social Media Consumer Reference Definition 263

Kissmetrics

APRIL 21, 2021

That’s the crux of an omnichannel e-commerce marketing campaign. This article walks you through precisely what omnichannel e-commerce looks like, why it is crucial for e-commerce brands, and how you can create your own killer omnichannel e-commerce marketing campaign. What Is Omnichannel E-commerce?

eCommerce Marketing 254

eCommerce Marketing eCommerce Omnichannel Marketing 254

ESW

SEPTEMBER 29, 2023

To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. Why focus on omnichannel? Surveys consistently show that shoppers often start their purchase journeys on one channel and complete it in another. What’s the difference between multichannel and omnichannel?

Omnichannel 146

Omnichannel Payment Services Merchant Services Multichannel 146

Retail TouchPoints

FEBRUARY 27, 2023

Faced with inflation that remains uncomfortably high despite a series of interest rate hikes, just over half ( 51% ) of retailers are planning to raise product prices — at least slightly — this year, according to the 2023 BDO Retail CFO Outlook Survey.

Supplies 255

Supplies Retail Customer Data Technology 255

Retail TouchPoints

NOVEMBER 18, 2022

The 2022 Future of Family report is broken into two parts: the first stemmed from a survey of 4,300 parents from July to August 2022 and analyzed parents’ support systems and purchase behaviors. The second was a survey of 2,600 parents as well as their extended family and friends.

Gifts 289

Gifts Jewelry Toys Consumer 289

Retail TouchPoints

DECEMBER 14, 2020

To provide an informative and empathetic experience, retailers must offer a truly omnichannel experience. Here’s how to implement an omnichannel strategy that makes customers feel valued, and enables your team to deliver on the savvy consumers’ increased demands for service. Take a Down-to-Earth Approach.

Omnichannel 261

Omnichannel Live Chat Channel Improvements 261

RetailDive

JUNE 24, 2021

Although a majority of customers surveyed had shopped online over the prior year, a "slight majority" across all regions also still prefers in-person shopping, the survey showed.

Omnichannel 89

Omnichannel Consumer Customer 89

Retail TouchPoints

DECEMBER 26, 2022

A Nielsen IQ Omnichannel Shopping Fundamentals Survey found that 61% of participants would like orders delivered as fast as possible, compared with 39% who indicated they would accept a slower delivery speed. Rise of Omnichannel Fulfillment. Research shows that the majority of consumers want next-day delivery. billion by 2027.

Fulfillment 162

Fulfillment Omnichannel Shipping Costs Drop Ship 162

Optimizely

OCTOBER 9, 2017

The experts all agree: omnichannel marketing is key to success in ecommerce. That’s why it’s so surprising that the majority of B2C marketers have yet to achieve a true omnichannel ecommerce experience. If you’re behind on your own omnichannel strategy, this should comfort you somewhat. Strategic omnichannel marketing.

Omnichannel 236

Omnichannel B2C Marketing eCommerce Marketing 236

Retail TouchPoints

OCTOBER 27, 2021

Top-line findings from a recent Sensormatic survey reveal that while in-store shopping is expected to rise through the holiday season, what consumers are looking for while they’re there is for retailers to provide insight into product availability and alternative fulfillment offerings.

Consumer 264

Consumer Supplies Fulfillment Technology 264

Retail TouchPoints

JANUARY 27, 2021

Below, Shokrian shared his take on issues including: How COVID-19 impacted brand positioning and growth ; Why MeUndies is integrating social responsibility into its broader community-building efforts; Which omnichannel investments are top priorities in 2021; and His leadership lessons from 2020.

Omnichannel 286

Omnichannel Social Media Subscription Apparel 286

GetElastic

NOVEMBER 9, 2021

Based on evidence from 2021’s State of Digital Commerce Report, and 2020’s B2B Digital Commerce research, the survey examines digital commerce through the lens of multiple verticals and business models. According to survey results, manufacturing leads the charge in B2B focused digital commerce initiatives. The results are in.

B2C 146

B2C B2B Customer Retention Subscription 146

Retail Technology Review

NOVEMBER 4, 7400

Companies which collate and analyse customer data, both online and offline, have grown 16% in the past year and are more than twice as likely to significantly exceed business goals and see strong return on investment (32% versus 14%), according to a global survey of 235 organisations with annual revenues of at least $50m.

Customer Data 70

Customer Data Omnichannel Customer Marketing 70

RetailDive

MAY 8, 2023

In a recent survey, 150+ leaders at retail organizations identified their top three omnichannel obstacles.

Omnichannel 84

Omnichannel Fulfillment Retail 84

Retail TouchPoints

AUGUST 7, 2020

Consumer Sentiment survey of 1,923 adults, conducted from July 7-12, 2020, uncovered profound changes in behavior that are forecasted to stretch even after quarantining restrictions have loosened. The survey of 809 U.S. Several studies have documented a dramatic shift in spending from physical stores to online.

Consumer 303

Consumer Retail Merchant Services Document 303

Retail Technology Review

JANUARY 21, 2020

A recent survey byManhattan Associates Inc. and IHL Group has uncovered a strong correlation between omnichannel fulfilment maturity and margins.

Omnichannel 70

Omnichannel Fulfillment Internet Retail Supplies 70

Kibo

NOVEMBER 1, 2021

Omnichannel shopping isn’t just a passing trend. A recent survey of 1200 US consumers found that the majority of respondents are shopping online, 41% via ecommerce websites, and 16% via shopping apps. To do this, you need a robust omnichannel fulfillment strategy and the right order management software to support it.

Omnichannel 114

Omnichannel Management Multichannel B2C 114

Retail TouchPoints

FEBRUARY 6, 2023

This is Mercaux’s fourth annual Pulse of Retail survey and encompasses responses from more than 500 retail executives across the UK, U.S., Frictionless Omnichannel “Omnichannel” as a goal is nothing new; retailers have been pursuing this objective for well over a decade. Omnichannel” as a reality has proven more elusive.

Payment Services 285

Payment Services POS Omnichannel Retail 285

Retail TouchPoints

JANUARY 15, 2024

Nvidia surveyed more than 400 retail professionals at all organizational levels and found that while AI adoption is still in its early stages, more than 60% of respondents are planning to boost their AI investments in the next 18 months. But many of these tasks may just represent the low-hanging AI fruit.

Retail 312

Retail Customer Experience Technology Operations 312

Retail TouchPoints

SEPTEMBER 20, 2022

A full two-thirds of marketers in a 2022 survey reported that direct mail was consistently delivering the best ROI of any channel they used. Investments in new channels or modernization efforts (or both) are a sign of a brand doing the right work to drive retention and acquisition in a more cohesive omnichannel approach.

Omnichannel 264

Omnichannel Marketing Social Media Channel 264

Retail TouchPoints

DECEMBER 4, 2020

That’s according to both the International Council of Shopping Centers ’ (ICSC) Pre-Thanksgiving Outlook webinar and the organization’s Thanksgiving Weekend Survey results. “I Shoppers may have avoided stores, but 92% still planned on making purchases from retailers with a physical presence, according to the ICSC’s survey.

Omnichannel 177

Omnichannel Webinar Consumer eCommerce 177

Retail TouchPoints

JANUARY 24, 2024

Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce. B2B’s Omnichannel Revolution Recent research indicates a growing digital inclination among B2B buyers.

B2B 258

B2B eCommerce BigCommerce Omnichannel 258

iVend

MARCH 14, 2022

Shoppers are also returning in their droves to brick and mortar shopping – PWCs’ 2021 Global Consumer Insights Pulse Survey found that almost half the respondents now visit physical retail stores, with 75% planning to do so. How does omnichannel retailing create a strong brand?

Omnichannel 96

Omnichannel Retail Channel Customer Retention 96

GetElastic

OCTOBER 12, 2021

Taking an omnichannel approach to your commerce strategy will become core for your business to meet modern consumer demands, improve your customer experience and ultimately, your bottom line. Businesses like Stance, Bank of America, and Starbucks, are all great examples of businesses with omnichannel experiences. But, there is a catch.

Omnichannel 148

Omnichannel Multichannel Channel Customer Retention 148

Omnisend

DECEMBER 15, 2020

However, providing exceptional customer service isn’t about the number of channels but the quality of customer service across them —and omnichannel customer support can help do that. What is Omnichannel Support? Click the link below and learn about how the omnichannel approach can be adapted in your marketing strategy!

Omnichannel 148

Omnichannel Live Chat Customer Social Media 148

Retail TouchPoints

SEPTEMBER 7, 2023

Case in point: according to McKinsey’s 2022 Global Survey on digital strategy and investments , most brands report much lower than expected revenue increases from their digital transformations. The customer experience is changing — and faster than ever.

Customer Experience 289

Customer Experience Technology Customer Retail 289

RTP blog

AUGUST 16, 2017

A recent consumer survey from JDA revealed that consumers don’t expect special or unique experiences when shopping in stores. Glenn Taylor, Senior Editor: I thought the survey was insightful but it wouldn’t surprise me if this was one of those situations where respondents answered differently than how they really act.

Omnichannel 150

Omnichannel Retail eCommerce Platforms Fulfillment 150

Retail TouchPoints

FEBRUARY 11, 2022

In a survey of 2,000 U.S. That said, the survey found that consumers still prefer to make many of their purchases IRL, highlighting the continuing importance of strong omnichannel offerings.

Electronics 329

Electronics Apparel Jewelry Clothing 329

Optimizely

APRIL 7, 2017

Speaking first from a more general, purely omnichannel standpoint, if marketers can’t stitch together what customers are doing on multiple devices, they won’t be able to deliver the kind of targeted messages that are critical to driving engagement. Consider the fact that: 1.

Mobile 170

Mobile Omnichannel Shopping Carts Channel 170

Retail TouchPoints

SEPTEMBER 22, 2022

There’s also the hidden cost around omnichannel operations. KPMG’s survey of retail leaders found that 68% of respondents expect sales to improve over last year, while only 24% expect a drop in sales. We’ve of course all heard, read or written about the costs in fuel and energy and manufacturing and supply chain and labor.

Omnichannel 246

Omnichannel Shipping Costs Supplies Fulfillment 246

RetailMinded

FEBRUARY 24, 2022

This has arguably become the single greatest influence on the shape of future omnichannel offerings and processes – ultimately making convenience, not just speed, the driving factors for commerce. . ignored when considering the manifest benefits of omnichannel capabilities. Fulfilment processes in the warehouse need to be flexible.

Order Fulfillment 111

Order Fulfillment Fulfillment Omnichannel Supplies 111

Retail TouchPoints

MARCH 13, 2023

What a difference a year makes: 12 months ago, Mirakl released the first edition of its consumer survey of 10,000 shoppers around the globe, The State of Online Marketplace Adoption. According to this year’s survey, a remarkable 89% of shoppers across the globe fall into this category. What Loyalty?

Retail 244

Retail Omnichannel Shopping Carts Consumer 244

RetailDive

DECEMBER 13, 2021

Recent survey shows that top performing brands have embraced an omnichannel strategy. Check out their success.

Omnichannel 104

Omnichannel Consumer 104

Retail TouchPoints

JUNE 9, 2023

Retail TouchPoints’ 2023 Store Design & Experience Survey found that store design teams are laser-focused on implementing more creative visual merchandising methods ( 90% ) and using technology more thoughtfully to support in-store engagement ( 63% ).

Omnichannel 305

Omnichannel Technology Customer Retail 305

Retail TouchPoints

JUNE 7, 2023

That’s according to a recent study by the ICSC that surveyed Gen Z consumers, defined by the Pew Research Center as those born between 1997 and 2012. Almost all of Gen Z chooses to shop in person; they are truly the omnichannel shopper,” said Cegielski. The study found that four out of five are worried about the health of the U.S.

Food and Beverages 288

Food and Beverages Travel Hobbies Shipping Costs 288

Retail TouchPoints

JANUARY 31, 2024

As a result, brands and retailers have had to up their game for their omnichannel strategies to ensure they have the new features and functionality that consumers require to find the best products at the best price. The 2024 Connected Retail Report includes a survey of 1,012 U.S.

Shipping Costs 264

Shipping Costs Consumer Mobile Channel 264

Retail TouchPoints

DECEMBER 13, 2023

Trend 2: Technology will Elevate Omnichannel Performance and Key Value Props Nearly two-thirds ( 63% ) of respondents to Retail TouchPoints’ annual Store Design & Experience Survey shared that better integrating technology into the experience was a top priority for them in 2023. Baird: Store KPIs really need to change.

Sporting Goods 312

Sporting Goods Technology Omnichannel Operations 312