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Qurate Snags Amazon, Macy’s Execs to Accelerate Video Commerce Growth

Retail TouchPoints

Qurate Retail Group — parent company of QVC and HSN — has made two new executive appointments as it works to differentiate the home shopping brands and build out its omnichannel video commerce operation. Sriraman was most recently Head of Prime Video Channels at Amazon. in a statement. ”

Apparel 264
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Omnichannel And Personalization: Make A Lasting Impression In The Marketplace

Forrester eCommerce

Watch the video below to learn how omnichannel and personalization tie together to generate a lasting impression for a consumer. Have questions on how you can better differentiate your brand through omnichannel and personalization? Schedule an inquiry to dive deeper.

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For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Retail TouchPoints

Hawkins’ job is to actually deliver on all those buzzy retail aspirations — omnichannel, seamless, frictionless — and fast, because if there’s one thing the mobile-first Gen Z shopper is not known for, it’s patience. So for us it’s really about getting the right products to her at the right time.”

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Bed Bath & Beyond Kicks Off Home-Focused Omnichannel Branding Campaign

Retail TouchPoints

Bed Bath & Beyond has launched the “Home, Happier” omnichannel brand campaign, designed to inspire shoppers to celebrate the role the home plays in their lives. The fully integrated campaign will be anchored by a 30-second TV spot airing nationally beginning on April 14. Associates will play an important role as well.

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Conversational Commerce is the Key to a Seamless Omnichannel Experience

Retail TouchPoints

With conversational commerce solutions, brands can unlock a seamless omnichannel experience, win lasting customer loyalty and drive revenue. Customer service is an integral part of the omnichannel experience equation that should not be forgotten or neglected. Connect Your In-Store and Digital Experiences with Conversational Commerce.

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Enrich Your Omnichannel Campaigns with Zaius SMS

Optimizely

Recognizing our clients’ needs to expand the reach of their omnichannel marketing efforts, we’ve been hard at work to implement our fully integrated Zaius SMS solution. Take a look at how it works in our video below: Are you interested in seeing SMS in action? We can no longer overlook the importance of SMS messaging in Marketing.

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How Social Commerce, Same-Day Delivery and Live Chat are Driving Sephora’s Omnichannel Evolution

Retail TouchPoints

The LVMH -owned retailer did have to play a bit of catch up, though, when it came to omnichannel fulfillment , fast-tracking the roll out of services like BOPIS and launching new innovations such as virtual beauty consultations. RTP: Anything else on the omnichannel front that you have your eyes on now stores have reopened?

Live Chat 279