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8 Overlooked Social Media Tactics That Can Increase Conversion Rates

Kissmetrics

The same logic applies to your social media strategy. But are you just going through the motions without considering how you can use social media to improve conversion rates? If you want to increase conversion rates on social media, double down on the channels that are already working for you. Here’s how.

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eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

Keith Kakadia – Sociallyin Keith Kakadia, the mind behind Sociallyin, excels in leveraging social media platforms to enhance brand narratives and connect with target audiences effectively. His agency’s creative social media strategies have been pivotal in transforming the social presence of numerous businesses.

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How to Use Paid Ads to Market to Pet Owners Effectively

Kissmetrics

When pet owners go online, they’re looking for a solution to an immediate problem. They may need chew toys or a scratching post. Research Your Social Media Platforms. ” According to a study by online retailer Zulily , 77 percent of millennials prefer to buy certain pet products—toys, accessories, and food—online.

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5 Examples of E-Commerce Pop-Up Shops

Kissmetrics

Whether you’re an online retailer looking to build a physical connection with your customers, a physical retailer looking to test an online presence, or simply looking to create some excitement around your brand, a pop-up shop could be the perfect solution. The key is to create something that engages your audience.

eCommerce 288
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Influencer Marketing Basics: Using Social Stars for Your Ecommerce Marketing

Omnisend

Influencer marketing is a type of social media marketing that uses product mentions, endorsements and testimonials from influencers (more about them in a moment). A social media influencer has a dedicated online following and is considered an entertainer, relatable or an expert (or any combination of all three).

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Online consumer spending bounces back in June and July, as digital economy sees first year-on-year growth for seventeen months

365 Retail

Online price inflation for essential items is showing signs of slowing and prices for non-essential items like technology, toys and apparel are lower than they were this time last year, encouraging spend across these categories.” Toys : Prices were down 11.8% The right content at the right time can drive them to a retail site.”

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3 Stats That Will Challenge Everything You Thought You Knew About The “Retail Apocalypse”

Liveintent

Amazon didn’t kill Toys “R” Us. When Toys “R” Us closed its doors in June to much social media fanfare, many commenters were quick to blame Amazon for the beloved toy retailer’s demise. Toys “R” Us struggled financially for more than a decade.

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