article thumbnail

Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments

Retail TouchPoints

That inherent distaste for the transaction phase is one reason payment companies are so eager to expand into other parts of the shopper journey. Embedded finance has become big business: McKinsey estimated that the sector reached $20 billion in revenue in the U.S. Denise Leonhard, VP and GM, Venmo.

Payments 319
article thumbnail

A Complete Guide to App Monetization

Kissmetrics

App monetization is essential to the success of your mobile app. Whether you plan to charge for downloads or use subscription services to generate income, your app will never be profitable without a monetization strategy. There are many ways to monetize your app and even more tools to help you do it. Offer Paid Premium Accounts.

Payments 212
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Set up The Amazon Associates Affiliate Program to Earn Website Revenue

Kissmetrics

Affiliate marketing is a way for online publishers (including bloggers) to make passive income by recommending products and services they love. Once you get the hang of the basics, however, it’s relatively easy to monetize your content. Once you get the hang of the basics, however, it’s relatively easy to monetize your content.

Payments 268
article thumbnail

Shopify Starter Plan Review (July 2022): Sell on Shopify for Only $5

Ecommerce Platforms

That’s it; no upgrade options, or reasons to think about having to pay more money in monthly fees or hidden charges (besides the usual payment processing credit card transaction fees—but those aren’t hidden). Finally, payment processing requires a percentage fee for every transaction through Shopify Starter.

Shopify 211
article thumbnail

Celery Review for 2019: A Payment Processor With Delayed Payments, Referrals and More

Ecommerce Platforms

One of the primary aspects of setting up an online store is figuring out the perfect payment processing solution. Sometimes payment solutions are far too expensive based on the number of products you are selling–or because of the price of those products. Celery Review: How Does It Compare? Celery Review: The Main Features.

article thumbnail

Havas Study Highlights 5 Key Social Commerce Preferences of Gen Z and Millennials

Retail TouchPoints

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on social media platforms — is big business. New research from Havas Media Network , in partnership with Snap, Inc. The partners surveyed 28,500 of this desirable consumer set from across the U.S.,

article thumbnail

Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

Retail TouchPoints

Unfortunately, like many seemingly good ideas, while this approach might drive a few more completed purchases, it fails at the bigger picture metrics that these retailers actually care about: revenue and profit. That’s because neither revenue nor profit is a function of conversion alone. Social media? B2B or B2C?

Payments 256