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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

If you are only engaging the user at the point of sale, you’re not actually addressing all of their needs. Further boost their retention and repeat purchase rates by giving them the VIP treatment with early or exclusive access to products, personalized discounts, social media shoutouts and invites to special events.

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Are Counterfeiters Aggressively Targeting Social Media Platforms?

RTP blog

However, with scammers continually on the lookout for bigger audiences to sell to, the rapid year-on-year growth of social media users has offered a unique opportunity for them to further expand their operations. In recent years, counterfeiters have quickly recognized the potential of social media platforms for a number of reasons.

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How to Keep Your Digital Signage up to Date

Retail TouchPoints

Think of digital signage like a blog or social media page: It needs new content on a constant basis in order to maintain interest and drive engagement. You can start by defining your content’s primary goals, which might include promoting specific products, informing customers about events or incentivizing activity on social media.

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Pandemic Shifts Shine a Light on Importance of Modern Point of Sale

RetailMinded

Did you know that point of sale systems date back to 1879 when the first one was invented by American shopkeeper James Ritty. The post Pandemic Shifts Shine a Light on Importance of Modern Point of Sale appeared first on Retail Minded. Since then, POS systems have taken a dramatic shift in their capabilities.

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Alliance Retail Group Launches Retail Media Network to Help Independent Grocers Compete

Retail TouchPoints

This foundation is what allows us to be the hub of the retailer’s point of sale, supporting the aggregation and reporting of data like a large grocery chain. billion in retail sales. However, major retailers like Amazon and Walmart currently capture the lion’s share of ad sales.

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Before You Migrate Shopify To BigCommerce, Ask These Questions

Groove

More channels to sell: BigCommerce integrates seamlessly with various sales channels , including marketplaces, social media platforms, and point-of-sale systems.

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ASOS Adopts Retail Media Solution to Power Ads Across Multiple Touch Points

Retail TouchPoints

Under the three- year agreement, Criteo’s retail media technologies will help ASOS Media Group (AMG) scale its campaign volume and ad revenues while complementing existing ad offerings across creative solutions, social media, targeted email and app push notifications.