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8-Second Attention Spans and Short Videos: The Future of Video-First Marketing

Retail TouchPoints

In an era of goldfish-esque attention spans, short videos have emerged as a powerful marketing tool. Let’s dive into the world of short videos, explore how they can boost businesses, and understand why many brands choose to host these videos directly on their websites. Short videos leave no room for vague messaging.

Marketing 291
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Invest In These Video Technologies That Drive Growth

Forrester eCommerce

In our new Forrester Tech Tideā„¢ on video technologies for customer and employee experience, we took a look at 18 technologies that support video initiatives. Read the report to find out more about those technologies, and listen to the podcast below for a quick summary.

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New Research Survey: Video Technologies For CX And EX

Forrester eCommerce

Our Forrester Tech Tideā„¢ aims to help companies make investments in video technologies for customer and employee experiences. We’re currently fielding a survey for vendors, end users, and experts who use video technologies. We’ve kicked off some new research, and we need your help.

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B2B Marketing And Sales: Combat Digital Sameness With Video

Forrester eCommerce

Video has incredible power for B2B marketing and sales to deliver lots of information in a small, engaging package. Join me and my colleague Cheri Keith at TechX for our session, “Switched On: Four Must-Have Video Technologies,” to find out how to supercharge your campaigns.

B2B 483
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The 5 Best AI Video Tools for eCommerce Brands In 2023+

Groove

In the realm of digital content creation, video has emerged as a dominant force, captivating audiences with its immersive and dynamic storytelling capabilities. Enter the world of video content AI tools ā€“ a transformative wave of technology that is revolutionizing the way videos are produced, edited, and optimized.

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How Technology Affects Communication

Kissmetrics

For better or worse, technology affects communication because it is a part of our everyday lives. You might see the average elementary-aged child with their head buried in a smartphone and tempted to take a gloomy outlook on what technology has done to us. How Has Technology Affected Communication? But is it all bad?

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The 5 Best Video Enhancing AI Tools for Selling Online [2024 Update]

Groove

In the realm of digital content creation, video has emerged as a dominant force, captivating audiences with its immersive and dynamic storytelling capabilities. Enter the world of video content AI tools ā€“ a transformative wave of technology that is revolutionizing the way videos are produced, edited, and optimized.