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Online or In-Store? Why Shoppers Embrace Multi-Channel Shopping

Wiser

The rise of eCommerce is also behind the prevalence of multi-channel shoppers: folks who buy from both online and in-store channels. . In fact, it’s a challenge to find someone who only shops from one channel. Multi-channel shopping is the name of the game today. . Online or in-store?

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The 19 Most Innovative Ecommerce Brands of 2017

BigCommerce

In fact, it’s likely all of this year’s 19 most innovative ecommerce brands have your online channel activities beat in terms of impact on: Conversions. An increase in online revenue of $65,000, a 34% gain on the previous year. Site traffic grew over 100%, from 62,000 unique website visits in 2016 to 128,000 in 2017.

eCommerce 411
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The Complete Omni-Channel Retail Report: What Brands Need to Know About Modern Consumer Shopping Habits

BigCommerce

It’s a complex process, and it’s why omni-channel selling is so important. There are no crystal balls, but there are strategies, and we’ve teamed up to bring you the most up-to-date statistics on when and how Americans shop online. What is omni-channel retail? Typically, omni-channel retailers aren’t startups.

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The 19 Ecommerce Growth Challenges of 2018, Outlined by Amazon’s Annual Report

BigCommerce

On May 18th, Amazon released its Annual Report for the past fiscal year (2017). From general Amazon growing pains to government regulation, part of the report took a hard look at some of the major issues and potential risks ahead that all ecommerce retailers need to consider (as Amazon third-party retailers or otherwise).

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. 1998 PayPal launches as an online payment system. It’s Now or Never.

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How to Create Winning Black Friday Promotions

Wiser

This past Black Friday was another excellent reminder of what works and what doesn’t during this critical holiday season for brands and retailers. . According to Adobe Analytics, more than $5 billion was spent online alone on Black Friday 2017. More than $5 billion was spent online on Black Friday in 2017.

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Harnessing the huge marketing potential of subscription services

365 Retail

45% of consumers streamed live television at least weekly, up from 20% in 2017. . In fact, the value of the subscription box market has more than doubled in size since Royal Mail’s last report on the industry, thanks in part to the Covid-19 pandemic and the more general acceleration in online retail growth. billion by 2025.