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The Post-Pandemic Fashion Industry Makeover

Retail TouchPoints

It has been a year since the pandemic rocked a fashion industry that was already feeling the pressure of trying to keep pace with consumer shifts toward digital, ethical sourcing and eco-friendly products. Here are some of the overarching themes of the changing consumer sentiment that will shape the fashion industry’s journey ahead.

Fashion 282
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How NFTs Can Fight Fraud and Increase Customer Loyalty

Omnisend

This type of sensor would not give off an active signal (like an ankle monitor), but rather a passive way for companies and consumers to scan and prove the sneakers’ authenticity. In practice, a consumer can purchase a pair of sneakers from a Shopify store and receive the NFT via email or into their Real Items wallet.