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Alibaba Leverages the Metaverse to Offer ‘Multi-Dimensional Interactions’ to Luxury Customers

Retail TouchPoints

Tmall Luxury Pavilion currently features more than 200 luxury brands (up from 150 before the pandemic) from all the major luxury groups — Hermès , Chanel , Richemont , Kering and LVMH — which combined introduce more than 30,000 new products on the platform every month. Today 96% of Chinese consumers shop online-offline, or cross-channel.

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Expanding Global Commerce: ESW Cartridge for B2C Commerce Launches on Salesforce AppExchange

ESW

Expanding DTC channels to global markets involves many complex and moving parts. Since 2019, ESW and SalesForce Commerce Cloud (SFCC) have worked together to propel the world’s best-loved brands into new markets with industry-leading solutions that grow business and create exceptional customer experiences. Take Movado Group Inc (MGI).

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How to Enhance Your SMS Campaigns by Boosting Deliverability

Omnisend

Understanding SMS reliability and how to improve upon it are key to making this communication channel shine. More ecommerce marketers are viewing it as a valuable communications channel. As with any other marketing channel, some messages will fail to reach everyone in your target audience. What is SMS Deliverability?

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How Global Sellers Are Transforming eCommerce – Q1 2019

Payoneer

During the first quarter of 2019, we saw plenty of significant developments in the world of eCommerce, including India’s rapid development as a major eCommerce hub, the massive growth in the number of millennial global sellers and the increase in the number of multi-channel cross-border sellers.

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Yes, Virginia, There are Other Marketplaces Besides Amazon

Retail TouchPoints

The scale of the online marketplace universe is staggering: A&M estimated that in 2019 marketplace sales worldwide accounted for approximately $2 trillion. Not all marketplaces are created equal ,” said Mohit Mohal, Managing Director at the A&M Consumer and Retail Group in an interview with Retail TouchPoints.

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How Luxury Brands Are Responding To COVID Tension With Innovation

Retail TouchPoints

For the luxury category, the pandemic’s impact has been multi-faceted, raising the stakes for brands to have larger conversations around how the “luxury experience” is defined and created for an evolved consumer base. Sarah Willersdorf , Boston Consulting Group. trillion in current exchange rates.

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Navigating the digital noise at B2B Online

GetElastic

Hopefully the first step you took was registering to join the smart people of the B2B industry at B2B Online 2019 in Chicago, April 29 to May 1. Another panel you should check out on Day 1 focuses on multichannel strategy and how to avoid and manage channel conflict: Optimizing Your Multi-channel Strategy for eCommerce Success.

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