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Walking the Line: How a Post-Pandemic Retail Hybrid Might Make the Best of Both Worlds

Retail TouchPoints

Facing a near-apocalyptic situation, retailers have had to pivot quickly, creatively and competently in order to withstand the chaos of the 2020 economy. Post-pandemic, leisurely sprees might be left in the past. But the COVID-19 pandemic forced retailers to grapple with all of the above, all at once. Emerging Consumer Trends.

Retail 277
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Gooten vs Printful (Nov 2020): The Battle of the POD Companies

Ecommerce Platforms

Travel and leisure. i.e., you customize one of Printful's products and list it on your store, a customer buys your product, your order is automatically sent to a fulfillment center (either in-house or third-party), Printful ships the product directly to your customer. Gooten vs Printful: Fulfillment and Shipping Costs.

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FILA Site Enhancements Boost Conversions, Dramatically Reduce Bounce Rates

Retail TouchPoints

Traditionally, sport/leisure apparel and footwear brand FILA relied primarily on retailers to get its products on the bodies and feet of consumers. Prior to the 2020 upgrades, visitors to the FILA site would find a “customer experience that was sorely lacking,” Trenson noted. “I Rapid Timetable for Site Improvements.

Apparel 193
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Overall Shopper Anxiety Drops 10% But Safety Concerns and Financial Stress Still Linger

Retail TouchPoints

The decline in COVID-19 cases and continued vaccine rollout is already having positive effects: consumer anxiety levels have dropped 10% and worldwide anxiety is at its lowest level since April 2020, according to data from the Deloitte State of the Consumer Tracker. Shoppers Feel Safe, but That Doesn’t Mean They’ll Put up With Friction.

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What do Today’s Consumers Really Want? #RIC21 Day One Answers the Question

Retail TouchPoints

In China alone, livestreaming sales were estimated at $66 billion in 2019 and $160 billion in 2020, and are projected to reach $300 billion in 2021, according to Bryan Amaral, Founder and CEO of Clientricity. Livestreaming is a rapidly growing practice to help omnichannel brands create a deeper connection with consumers in online ecosystems.

Consumer 314
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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Ecommerce spending in November-December 2020 rose an astounding 45.2% While the web may have become synonymous with “browsing,” the COVID-19 pandemic created a serious barrier between shoppers and leisurely real-world perusal of inventory. over the previous year, according to the U.S. Department of Commerce.

SEO 263
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How Innovative Partnerships, Business Agility and Verticalization Can Revive Brick-and-Mortar Retailing

Retail TouchPoints

and UK retailers announced nearly 3,900 store openings in 2020, according to the Coresight report. Athleisure: Brands offering workout and leisure apparel have seen a surge in sales as many households continue to work and learn from home. In comparison, the U.S. and UK reported 9,832 and 771 closures, respectively, in all of 2019.