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2020 Paid Search Trends & Insights

ROI Revolution

Published February 28, 2020. Understanding the state of paid search from all angles will allow your brand to flourish in a booming ecommerce market that is largely driven by paid search initiatives. PPC Advertising Growth: What Happened in 2019? Multichannel Is Mandatory. billion in ad revenue this year ( source ).

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The 5 Best PPC Companies of 2020

Kissmetrics

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313
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4 Paid Search Strategies for the Aftermath of COVID-19

ROI Revolution

Published May 20, 2020. If you’ve been acclimated with Google Ads and Microsoft Ads for the last 10 weeks or longer, you’ve likely noticed COVID-19’s impact on ecommerce search interests, buyer habits, and overall performance, regardless of industry. COVID-19 and Ecommerce: Amazon, Paid Search & Social, and Industry Impacts.

PPC 144
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2020]

ROI Revolution

Published March 12, 2020. Last updated December 3, 2020. Cyber Monday 2020 was projected to bring more online revenue than ever due to the pandemic. billion on Cyber Monday 2020, making it shatter previous online shopping records. For the first time ever, more than a quarter of holiday sales will occur online in 2020.

eCommerce 156
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Published March 12, 2020. Last updated October 1, 2020. Our Amazon Prime Day 2020 Prep video series covers everything brands need to know to navigate the “new normal” for Prime Day. Consumers spent nearly $212 billion on ecommerce between April and June 2020 according to new data from the US Department of Commerce.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [November 2020]

ROI Revolution

Published March 12, 2020. Last updated November 4, 2020. Join ROI and our expert partners from Google for a presentation and live Q&A on November 10th at 11 am ET to unearth strategies for Q4 and post-holiday success. million social media users in 2020, and that number is expected to grow to 226 million by 2024.

eCommerce 158
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How Coronavirus (COVID-19) Is Impacting Ecommerce [September 2020]

ROI Revolution

Published March 12, 2020. Last updated September 9, 2020. Our Amazon Prime Day 2020 Prep video series covers everything brands need to know to navigate the “new normal” for Prime Day. According to recent research from the Commerce Department, apparel sales were down 20% YoY in July 2020 after a 20% decline in June.

eCommerce 147