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Six Things the Consumer of 2021 Really Wants

Retail TouchPoints

Online shopping became a refuge, not because of overwhelming convenience, but because contactless commerce was necessary. Meanwhile, for merchants that had already built their businesses online before the pandemic, a larger addressable market buoyed most, but created scalability challenges for all (including Amazon). on average.

Consumer 306
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Holiday Season Marketing Calendar and Shipping Deadlines [2021]

lateshipment

A sigh of relief for retailers and huge expectations for retailers towards the Holiday season as the eCommerce industry has looked good so far in 2021. However, with no such leash on the spending capacity, total US Holiday retail sales in 2021 are predicted to rise 2.7% billion, accounting for a record 18.9%

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Holiday 2022 Recap: Promotions, BOPIS Drove Late-Season Engagement as Overall Growth Slowed

Retail TouchPoints

The 2022 holiday season showed slow, but steady, improvement for the retail industry. As economic headwinds curbed spending capacity, online retail grew in the U.S. Inflation was a major factor in slower growth despite heavy discounting by retailers. but at its lowest rate in years: up 3.5% Global digital sales topped $1.1

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Amazon Prime Day 2021 News, Updates, + Stats [August 2021]

ROI Revolution

Published April 13, 2021 | Updated August 11, 2021. Advertisers and consumers alike are curiously awaiting Prime Day 2021 after last year brought unprecedented changes to Amazon’s annual shopping event. Stay tuned to this blog to be the first to uncover the latest Amazon Prime Day 2021 news, updates, stats, and trends.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Updated August 5, 2021. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. of all retail sales ( eMarketer ).

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Last updated March 2, 2021. Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. Growth rates will begin to normalize in 2021, but consumers will continue spending more time on social media than they did before the pandemic. February 11 update.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Updated December 2, 2021. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. We keep this blog post updated with the information you need to stay in the loop with the supply chain crisis. Black Friday 2021 brought in $8.9 December 2.

eCommerce 148