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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce.

B2B 256
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The AI Pricing Debate: Balancing Retail Innovation and Consumer Trust

Retail TouchPoints

retailers currently use AI in their strategies, with 97% planning to increase investments in 2024. According to one Gartner Market Guide : “By 2025, the top 10 global retailers by revenue will leverage contextualized real-time pricing…to manage and adjust in-store prices for customers.” through 2028. through 2028.

Consumer 296
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Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

trillion in 2024 and continue to grow steadily through 2027, according to eMarketer research. Pitié walked through key takeaways from the report and how these data points should influence brands’ ecommerce strategies moving forward. Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken.

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How To Scale An Ecommerce Business (2024 Guide)

Smile.io

. - There are many scaling strategies for commerce brands—laying the foundation for growth, enhancing operational efficiency, expanding market reach, focusing on customer loyalty, and adding programs like Smile.io to retain customers. In 2024, global retail ecommerce sales are expected to reach $6.3 has to offer.

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10 Powerful Ecommerce Targeting Tactics to Boost Your Sales in 2023

UpSellIt

In this blog, we present ten innovative ecommerce targeted tactics that will dominate the landscape in 2023 and 2024, helping businesses thrive in the competitive digital marketplace. Ecommerce personalization tailors the online shopping experience to individual customers based on their preferences, behaviors, and characteristics.

eCommerce 127
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How to Seamlessly Migrate Your Rewards Program

Smile.io

In these cases, the question quickly becomes—how do you migrate your customers, data, and entire rewards program to another provider? Migrating a rewards program can present all kinds of challenges. There are many reasons to migrate your loyalty program to a new software. Is it user-friendly? 

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Boost Sales & Loyalty: Mastering Retail Analytics Insights [2024]

Retalon

These retail analytics insights, a crucial aspect of broader retail data insights, not only shed light on optimizing inventory and enhancing customer engagement but also carve pathways for impactful pricing strategies. A compelling testament to the power of analytics is showcased by predictive analytics in retail.

Retail 41