article thumbnail

Infographic: YouTube Consumer Behaviors & Trends

ROI Revolution

billion monthly active users, amounting to 30 billion daily views 22% of marketers leverage YouTube Stories YouTube vs. Think with Google, YouTube users are more likely to have a college degree compared to the general population. Insider Intelligence, Average Time Spent per Day With Netflix, TikTok, and YouTube by US Adult Users, 2019-2024.

article thumbnail

Google Analytics 4 (GA4) FAQ

ROI Revolution

How do I group a specific source / medium and then look at all of the campaigns for just that one source / medium? As of July 1, 2023, GA4 has replaced Universal Analytics (UA) free accounts as the new way forward for marketers to track and analyze important ecommerce data. You can customize this with custom channel groupings.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides. By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024.

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). While desktop declines, mobile search ad spend is growing, projected to go from $33.34B in 2019 to $36.621 in 2020. February 25 update. in Q2 2021 over Q1 2021. 12/14 update. 8/4 update.

eCommerce 195
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides. YoY growth. February 25 update.

eCommerce 148
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides. By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024.

eCommerce 158
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

That number is largely consistent across age groups, with around two out of every three shoppers of all ages planning to continue to use touchless payment methods even after the pandemic subsides. By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024.

eCommerce 148