Trending Articles

article thumbnail

Accelerating Advertising With AI Comes At A Cost

Forrester eCommerce

AI — a catchword and momentous concept — is all-consuming. It demands nearly as much energy as Argentina uses in a year, is the obsession of practically every marketer I meet, and is invoked breathlessly by those who have the most to gain and lose from it.

Consumer 251
article thumbnail

Beer, Metal, and Leadership with Tom McManus of KegWorks.com - EP 005

Groove

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Tom McManus of KegWorks.com In this engaging podcast episode, Tom McManus, CEO of KegWorks, shares the journey of his business from a specialized eCommerce store to a prominent leader in architectural metalwork for the hospitality industry. Celebrating over 26 years in business, McManus discusses the strategic shift from offering a wide range of products to focusing on high-margin, specialized items like bar foot

eCommerce 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Learn How Humans And AI Will Unite In The Future Of Work

Forrester eCommerce

This year’s CX Summit North America will feature our latest insights into how AI will impact company culture, DEI priorities, customer experience, and more.

article thumbnail

Safety, Service and Sustainability: How Connected Equipment Offers Retailers a Competitive Advantage

Retail TouchPoints

In a pharmacy in Seattle, when the temperature in its drug storage refrigerator falls below protocols, an automated alert warns the store manager before temperature-critical medicines spoil. In a clothing store in Phoenix, the AC automatically adjusts to keep customers comfortable and lingering longer, happily trying on sweaters in the store’s new fall collection despite the blistering 100-degree late-summer day.

article thumbnail

The Pragmatic Path to Composability: Adapting to the Future through Modularity

Speaker: Jason Cottrell

Brands used to look for a vendor who could do everything. Over time, one vendor was no longer enough to meet a brand’s needs, and they added, added and added. Now they need all their vendors to work well together. That’s composable, and only some will make the cut. As customers — and your board — expect you to be in new channels and to rapidly adapt to shifts in the market, the need for true composability is more crucial than ever before.

article thumbnail

536: US Manufacturing Is NOT Dead! How To Make Textiles Profitably In The USA With Annette DeLancey

My Wife Quit Her Job

Today, I invited my friend Annette De Lancey on the show to talk about a question that I literally get asked at least once per week. How can you source from the USA and still remain competitive from a pricing stand point? In this episode, Annette outlines the exact process of prototyping and manufacturing textiles in the USA through her new company, She Makes Products.

eCommerce 214
article thumbnail

3 Considerations for Configuring your Ecommerce Experiments

Fastr

Although we'd argue there is no such thing as a perfect experiment nor a perfect experiment formula (we aren't big supporters of one-size-fits-all templates), we do emphasize the importance of smart testing – fuelled by curiosity, powered by flexibility, aligned for learning, and set up for scalability.

eCommerce 147

More Trending

article thumbnail

NBCUniversal, Instacart Link Up to Bring Retail Media Opportunities to TV

Retail TouchPoints

NBCUniversal and Instacart are expanding their existing partnership to include a new retail media workstream that will enable Instacart’s CPG advertisers to connect with consumers via NBCU’s streaming and linear television content. In late 2023, the companies teamed up to include access to NBCU’s streaming platform Peacock as part of the Instacart+ membership package.

Retail 238
article thumbnail

Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau

Canonicalized

This week, at the Tableau Conference 2024, I had the privilege of sharing insights about the dynamic world of mobile dashboards (twice). For those who couldn’t make it fear not! I’ve compiled the essence of the session into this blog post, including a recording of the presentation itself. In the session titled “Mobilize Your Data,” […] The post Mobilize Your Data: Creating Mobile-Friendly Dashboards in Tableau appeared first on Canonicalized.

Mobile 127
article thumbnail

Walmart to close health centers due to ‘lack of profitability’

RetailDive

The retailer also plans to end telehealth services, citing operational costs and reimbursement complexities that made its healthcare business unsustainable.

article thumbnail

Pernod Ricard Successfully Manages Execution Compliance

Wiser

Pernod Ricard’s reputation for crafting exceptional brands is unparalleled. However, like many in the spirits industry, they faced significant hurdles in ensuring effective in-store execution , especially for promotions in secondary locations. The primary obstacle was the lack of visibility at the point of sale and the absence of real-time data to guide adjustments during the promotional period.

article thumbnail

Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

article thumbnail

How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail TouchPoints

Retail is in the midst of a significant transformation. With ecommerce reshaping the landscape, physical stores have a unique opportunity to borrow a few strategies from tourist destinations and become experiences beyond the mundanity of walking up and down aisles. Over half of U.S. brands plan to increase investments in immersive technologies — think interactive displays for increased visual impact, carefully curated playlists and thoughtfully crafted scents that tap into nostalgia.

article thumbnail

How To Build BigCommerce Marketing Strategy For Integrated Campaigns

MakeWebBetter

With loads of marketing emails, launching lead-generation campaigns, and engaging in numerous customer interactions — are you just throwing things your customers’s way? Despite these best-of-the-best eCommerce marketing strategies, are you lacking? Here, a core marketing system is an insufficiency in your BigCommerce marketing strategy that needs to be attended to.

article thumbnail

The Weekly Closeout: Boscia plans to shutter website and L’Occitane takes steps to go private

RetailDive

The clean skin care brand said it will shutter its website on May 31, while the beauty brand’s chairperson, Reinold Geiger, launched a buyout bid.

117
117
article thumbnail

What Is a Lifestyle Brand? | Salsify

Salsify

Consumers are increasingly looking for brands that resonate with their interests and tastes. For example, aesthetics labeled “eclectic grandpa” (the name speaks for itself) and “tomato girl” (Mediterranean-summer inspired) spark the interest of TikTokers who then find ways to integrate them into their lifestyles.

article thumbnail

Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

article thumbnail

Brand Is A Long Game: The Tangible Value of B2B Brand Investments

Forrester eCommerce

Brand investments are like retirement investments. The idea is to invest regularly and consistently starting as early as possible, knowing that by the time retirement hits, the value will have accrued over time and the investments will have compounding returns. When we begin the uphill climb of investing, the returns may feel modest.

Games 294
article thumbnail

JD.com Enhances Appliance Trade-In Experience for Chinese Consumers

Retail TouchPoints

In collaboration with more than 100 appliance brands, JD.com has expanded its “Trade-in Alliance for Household Appliances and Home Goods” services, which already have been implemented in 20 Chinese provinces and cities. The Alliance covers more than 200 product subcategories, including TVs, refrigerators, washing machines and air conditioners. Earlier this month , the Chinese government announced “strong financial support” to encourage appliance recycling efforts across the country.

Consumer 261
article thumbnail

Using ChatGPT’s Memory Feature

Practical eCommerce

Enabling memory in ChatGPT facilitates personalized responses. The related "temporary chats" option is handy for privacy. The post Using ChatGPT’s Memory Feature appeared first on Practical Ecommerce.

article thumbnail

Williams-Sonoma to pay $3.2M for violating FTC’s Made in USA order

RetailDive

The retailer listed products as being made in the United States when they were manufactured abroad, and will pay a "record" civil penalty.

Retail 125
article thumbnail

The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

article thumbnail

Sony and Apollo Express Interest in $26B Paramount Buyout Amid Skydance Merger Talks

RetailWire

Sony Pictures and Apollo Global Management have sent a letter to the Paramount Global board showing their interest in buying the company for around $26 billion.

article thumbnail

The Rise Of Application Generation Platforms

Forrester eCommerce

AppGen platforms will integrate the steps of software analysis, development, security, testing, and delivery by providing TuringBots for both low-code and high-code development spanning every step — all while incorporating the principles of agile and DevOps along the way.

article thumbnail

Beyond Inc. Brings in Slate of Retail Heavyweights for C-Suite

Retail TouchPoints

Following its acquisition of Zulily and the revival of Overstock.com , Beyond, Inc. is shoring up its executive team with a slate of eight high-level appointments across its business. “The most important part of building a long-term, profitable, growing business is putting the right players on the field,” said Marcus Lemonis, newly appointed Executive Chairman of Beyond, Inc. in a statement.

article thumbnail

Change in Leadership for bp’s UK Retail Business

365 Retail

bp has announced changes to its UK retail leadership team with the appointment of Jo Hayward as VP mobility & convenience retail and Natalie Cattermole as senior dealer manager. These changes come at a pivotal time for bp as it looks to grow its UK retail business, meeting customers’ evolving needs through the energy transition and transforming forecourt convenience.

Retail 109
article thumbnail

The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

article thumbnail

Macy’s chooses 26 entrepreneurs for accelerator program aimed at diversifying supply chain

RetailDive

In addition to education and funding, “The Workshop at Macy’s” provides various opportunities to sell via the department store.

Workshop 105
article thumbnail

Mastering Assortment Optimization: The Power of Wiser’s Product Intelligence in Retail Strategy

Wiser

In the fast-paced retail industry, strategic assortment optimization is essential for maintaining relevance and profitability. Retailers are constantly required to adjust to changing market trends, consumer preferences, and competitive dynamics. Although price intelligence is important, the true foundation of retail success lies in effectively curating a product assortment.

article thumbnail

Is Your VMware Knowledge Stuck in 2010? Let’s Catch You Up!

Forrester eCommerce

VMware Has Evolved Over the years, most of the Fortune 5000 have standardized on VMware technologies. However, once Broadcom announced its intent to acquire VMware, many of the tech leaders at these firms, concerned with the acquisition, began exploring options.

article thumbnail

Shein Shoppers can Now Make Returns at Forever 21

Retail TouchPoints

Popular shopping app Shein has expanded its partnership with Forever 21 to allow its customers to return orders at Forever 21’s more than 300 U.S. stores, powered by Happy Returns. Last fall Shein and Forever 21, which is owned by brand management firm Authentic Brands Group , announced a joint venture that has included the sale of Forever 21 gear on Shein, and Shein pop-ups at Forever 21 stores.

POS 252
article thumbnail

The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

article thumbnail

OverstockArt Founder Thrives 22 Years On

Practical eCommerce

Before Shopify, YouTube, and Facebook, there was OverstockArt. David Sasson launched the company on the Yahoo Store platform in 2002. The post OverstockArt Founder Thrives 22 Years On appeared first on Practical Ecommerce.

Shopify 99
article thumbnail

Amazon services outpace retail growth in Q1

RetailDive

The e-commerce giant’s third-party services, advertising, subscriptions and cloud unit generated double-digit revenue increases in the period.

eCommerce 123
article thumbnail

Liquor Brand Achieves Perfect Pour with Wiser

Wiser

The ‘Perfect Pour’ strategy is not just about serving beer; it’s an orchestrated attempt to enhance the consumer’s experience, aiming to elevate the act of beer consumption into a memorable event that fosters brand loyalty and boosts purchase intent. However, measuring the impact of such a strategy presents unique challenges, particularly when it comes to gathering unbiased, consumer-centric data that accurately reflects the effect of bar staff training on the customer ex

article thumbnail

50/50: Capital One, Discover, And Differentiation In Credit Cards

Forrester eCommerce

Welcome back to Forrester’s blog series “50/50,” where we showcase two sides of a B2C marketing issue. This time, we explore how consumers feel about Capital One’s bid to acquire Discover — and how differentiated credit card brands are in the eyes of customers.

B2C 251
article thumbnail

How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.