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To Email or Not to Email: The Pros and Cons of Retail Marketing Approaches

Retail TouchPoints

With so many unique approaches to connectivity, retailers often struggle with effectively reaching their customers. In fact, 71% of shoppers told McKinsey that they expect personalization from their favorite retailers , and 76% of shoppers are frustrated when retailers don’t offer personalization.

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6 Reasons Why Modernizing Your Small Business Is So Important

Korona

So, of what importance will going modern be to your business? And what’s in store for modernized businesses? What is Small Business Modernization? Business modernization is simply reviewing old processes and making them fit into the current practices that pervade our present day-to-day business transactions.

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Oracle NetSuite Review: How to Build a Next-Gen Store in the Ecommerce Age

Ecommerce Platforms

Oracle NetSuite is a business management tool that improves business efficiency across all locations on a centralized system. This review reveals how Oracle NetSuite can help your retail business grow. Distribution and Retail brands. NetSuite groups data sets into expandable interfaces known as “portlets”.

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Shopify POS Lite vs Shopify POS Pro – What’s the Difference?

Ecommerce Platforms

With Shopify POS Lite, the features you get include: Connection to integrated payment hardware options with Shopify Payments Non-payment integrations with retail hardware (such as cash drawers and receipt printers) Customizable smart grid environment for adding the products, discounts, and features you access most often to your home screen.

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The Best BigCommerce Apps to Explore in 2023

Ecommerce Platforms

Printful If you’re looking for an easy way to sell your own custom products without having to spend a fortune on manufacturing and logistics, Printful could be the ideal app for you. Pricing There’s a free trial available from LiveChat which allows businesses to access all the functionality without paying anything for 14 days.

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Choosing the Right eCommerce KPIs: A Guide for Sellers

Algopix

KPIs are specific, measurable metrics that provide insights into various aspects of your eCommerce business. Whether you’re a small business owner or a large-scale retailer, monitoring and analyzing the right KPIs can make all the difference. This is where Key Performance Indicators (KPIs) come into play.

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The Best Shopify Analytics App: Our Round-Up for 2021

Ecommerce Platforms

Each time a customer visits your eCommerce store, KISSmetrics creates a customer profile. . KISSmetrics provides information about each customer’s behavior, activity, and sales conversion process across all their devices. . KISSmetrics also tracks your marketing channels, including Google Ad campaigns, and charts their success.

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