Remove category omnichannel-marketing
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Walmart Makes Shopper Insights Available Via its Connect Retail Media Platform

Retail TouchPoints

in a blog post. Walmart Luminate Insights Activation will complement Walmart Connect’s existing audience targeting capabilities, allowing suppliers to zero in on category trends in order to develop more informed, data-driven media strategies.

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Walmart Connect Extends Retail Media Reach with More In-Store Opportunities, Access for Non-Endemic Advertisers

Retail TouchPoints

“The role of our advertising business is earning increased attention — especially after the announcement of our agreement to acquire Vizio , our rollout of new in-store experiences , and pilots with major media partners ,” said Rich Lehrfeld, SVP and General Manager of Walmart Connect in a blog post.

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Klaviyo vs HubSpot: A Side-by-Side Comparison

Groove

While many tools are required to successfully manage a digital-age brand, the tools you trust with your ongoing digital marketing strategy are among the most crucial. HubSpot and Klaviyo are two of the biggest names in eCommerce marketing today, and each brings a wealth of benefits to the table.

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Walmart Expands Retail Media Offering with Social, Livestreaming Integrations

Retail TouchPoints

The new pairings represent an evolution of Walmart’s retail media partner program , with the aim of creating “a robust, diverse ecosystem that will expand advertiser support, increase services and deliver access anywhere advertisers need to have it,” according to a company blog post. in the announcement post.

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Retail Media Update: Kroger to Add Screens at 500 Stores, Walmart Names New Tech Partners and Save Mart Joins the Mix

Retail TouchPoints

“We’re excited about this continued collaboration as it extends our vision for the future of retail media, offering brands another powerful marketing lever inside the store,” said Cara Pratt, SVP at Kroger Precision Marketing in a statement. and The Mars Agency.

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Ecommerce in the United States: A Global Voices Report

ESW

With Americans turning to ecommerce, brands looking to enter the market or move from a marketplace presence to an owned storefront need to fully understand their potential customers. Understanding a market is the first step to long-term profitability. Here’s what we found. Shoppers in the US are 1.4

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Squarespace vs Bigcommerce: Which is Best for Your Online Store?

Ecommerce Platforms

We’ve rigorously tested and compared them both to help you understand which stands out in the following categories: Main Features Pricing Design Marketing Customer Support. Squarespace offers 56+ regularly updated themes that fall into the Ecommerce category. Squarespace Pros. Squarespace Cons. Bigcommerce Cons.