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4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Retail TouchPoints

Between inflation, increased marketing costs — especially paid ads — seasonal shipping costs surcharges and potential supply chain disruptions, finding every last opportunity to increase profits during the busiest time of the year is critical for brands. Otherwise you may find consumers flocking to your competitors to grab those early deals.

Marketing 334
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Are you ready for the mobile ecommerce revolution? How and why your platform needs to be smartphone optimised

Retail Technology Review

Consumers love the way mobile enables them to slot online shopping, browsing and product research into their busy day as they sit on the train, wait in line for a coffee or kill time between appointments. By Branwell Moffat, Director of Commerce Consulting at Envoy Digital, part of the KPS Group.

Mobile 70
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Top IRCE 2019 Sessions You Can’t Miss

ROI Revolution

IRCE is Internet Retailer ‘s annual conference for ecommerce businesses, and it kicks off next week at McCormick Place in Chicago, IL. This year’s stellar lineup covers myriad topics related to retail and ecommerce to inspire your success. The Future of Retail in a Post-Digital World. Day 2 ( Thursday, June 27).

eCommerce 100
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Half of UK shoppers will ditch a retailer if its app crashes this Black Friday

Retail Technology Review

Almost half (46%) of Brits will stop shopping with a retailer altogether if its mobile app crashes this Black Friday. That’s according to new research from Emarsys, which examines UK consumer shopping turn-offs ahead of Black Friday.

Retail 79
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[Guest Blog] The Secrets to Discovery Shopping

ChannelAdvisor

The second option is populated by direct-to-consumer brands highly tailored for specific demographics — think glasses, suitcases, makeup. Both options have found viable markets, but are not filling a huge hole in retail. Home, jewelry, apparel, pet supplies, and other categories perform well in discovery settings.

Blog 45
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AI Robotics will Drive the Future of Ecommerce

Retail TouchPoints

Supply chains have always been critically important. When retailers invest correctly, logistics presents the opportunity for not only hard cost savings but long-term value creation as organizations find innovative ways to deliver products into the hands of consumers.

eCommerce 277
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24 eCommerce Experts to Follow Now

GetElastic

Prior to joining Gartner a decade ago, Gillespie founded and managed Gillespie International, a consulting service specializing in mobile and online commerce, product development, and a few other key areas. He has been quoted in the Wall Street Journal, Internet, Retailer, Bloomberg, and more.

eCommerce 113