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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

Source: Statista This forecast highlights the tremendous potential and increasing influence of social media platforms as key drivers of consumer purchasing behavior. Source: Multichannel Marketing Report 2023/DataFeedWatch TikTok is still a relatively new social media platform. trillion by 2026, more than doubling its current value.

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Top 10 Multichannel Platforms

Algopix

Multichannel marketing, for the uninitiated, is when sellers implement one strategy across a number of platforms, giving themselves the maximum opportunity to interact with potential customers. So which multichannel platform is the right one for you? SellerActive.

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Multichannel Selling: A Guide for Ecommerce Businesses

SellBrite

But once their business is in place, it’s time to consider multichannel selling. Multichannel selling fosters expansion by putting merchants’ products in front of a wider audience. Along with increasing revenue, multichannel selling helps sellers reduce risk and acquire new customers. What is multichannel selling?

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The Past, Present, and Future of eCommerce with Shopify

Groove

After building their own API in 2009, hundreds of unique integrations have been built in order to make growth easy for merchants on Shopify. The Present With so many unique eCommerce platforms on the market, why have so many merchants all chosen to host their online stores with Shopify?

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A Guide to Omnichannel Commerce for International Expansion

ESW

Consumers have shifted from shopping primarily in-store to now using a mix of online, mobile and brick-and-mortar channels. To keep up with consumer demand, brands and retailers are facing pressure to implement omnichannel commerce strategies. What’s the difference between multichannel and omnichannel? Why focus on omnichannel?

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Point of Sale Features for Multichannel Retailers: Key Features To Consider

Korona

Selling products or services is no longer only carried out in a physical store. Point of sales for multichannel retailers has specific features you need to look for. This guide will provide you with a list of POS software features that multichannel retailers can leverage and use to their advantage.

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4 Reasons Budding Online Businesses Should Start Multichannel Selling

RetailMinded

Now that we are finally transitioning out of the pandemic, we are entering a new era for retail – a Hyper-Scalable Era – defined by the ever-evolving demands of consumers and the agile, flexible systems required to meet them. 1 Multichannel Can Increase Your Sales. 2 Strengthen Your Brand Awareness.