Conversion Optimization Fashion Online Retail Shipping 
Onilab User Guides
OCTOBER 11, 2019
The most important e-Commerce KPIs center around customer acquisition that is manifested by good conversion rates and sales numbers. So that’s why our first case is about a sudden loss in conversion rate. As a result of the upgrade, in addition to serving locals, KCS now ships orders nationwide.
ROI Revolution
APRIL 2, 2020
Conversion optimization during COVID-19. By utilizing specific statistical methods, testing micro-conversions like add-to-cart events or PDP views, and iterating on and expanding winning tests, you can test faster than your competitors and stay ahead of the curve. Retailers experiencing a shopping surge. 3/31 update.
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ROI Revolution
MARCH 2, 2021
With 160 million customers visiting Walmart stores or Walmart.com each week , Walmart is the largest retailer in the US. If you’re interested in learning how your brand capitalize on the platform that’s becoming a dominant competitor in both in-store and online retail, join our Walmart Advertising 101 webinar on February 24th at 11 am ET.
ROI Revolution
DECEMBER 2, 2021
Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Last year, shoppers 1) were more frivolous about their discretionary spend than usual and 2) shopped online more than in stores much more than usual.
ROI Revolution
OCTOBER 1, 2020
BOPIS also brings consumers the immediate satisfaction of receiving their item almost immediately without having to search for it in the store or wait for it to be shipped. According to an Adobe consumer survey, 33% of consumers have received online orders later than expected and 30% prefer BOPIS or curbside pickup over delivery.
ROI Revolution
DECEMBER 3, 2020
The brands surveyed in this research spanned verticals including home, fashion, beauty, electronics, food, and more. Where 80% of traditional retailers have seen sales decline since the pandemic started , only 22% of D2C brands have a seen a dip. For the first time ever, more than a quarter of holiday sales will occur online in 2020.
ROI Revolution
AUGUST 5, 2021
Delivery is a huge consideration factor for customers, especially in an age where Amazon has made two-day shipping the expected norm. 95% of shoppers say convenient delivery is a major decision factor when they’re choosing who to buy from online. 56% of consumers have tried a new retailer during the pandemic ( Narvar ).
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