Remove Customer Experience Remove Customer Loyalty Remove Magazine Remove Subscription
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Harnessing the huge marketing potential of subscription services

365 Retail

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. The subscription phenomenon. So what does 2022 hold for the subscriptions market? billion by 2025.

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Why Product Packaging Design is Important to Ecommerce Success

SellBrite

Specifically, both use unique, custom-made product packaging design as a tangible representation of what they each stand for. Both brands have managed to create the expectation of exceptional customer experience and quality—with their packaging. Carry the online customer experience into the real world.

eCommerce 139
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Retail Auto-Replenishment: the Pros and Cons

GetElastic

In Forbes magazine , Ashwin Ramasamy, Co-Founder of PipeCandy dissects the tech based predictions for retail in 2019 with interesting results: “Nearly 40% of consumers who use subscription services cancel their subscriptions within a year of subscribing as the novelty wears out.

Retail 141
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8 Brands to Help You Celebrate International Literacy Day

Smile.io

The Book Bundle enhances their customer experience even more by integrating reviews from Goodreads.com on their product pages. This allows customers to gain other people’s perspectives to influence their decision. This educational brand offers nature and science magazines aimed at children ages 7-11.

Books 82
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Should Your B2C Brand Switch to Direct-to-Consumer?

Optimizely

This enables it to offer same day delivery direct to both stores, and directly to its customers. According to Supply Chain World magazine , the company also is developing direct-to-consumer channels in several European markets. Here are the top reasons you should consider selling to potential customers directly.

B2C 170
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Feeling Lucky? Using Gamification to get Customers Involved

UpSellIt

PCH, as it’s often referred to, started in a time when many consumers subscribed to magazines via house calls from door-to-door salesmen. Mertz’s idea seems simple enough today; instead of sending out sales-people, he simply started selling subscriptions by mail. Rewards programs are a great way to create returning customers.

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How Publishers Can Avoid Losing Email Subscribers

Powerinbox

In order to re-engage subscribers and avoid losing them, publishers need to be innovative and proactive when it comes to their email lifecycle messaging and customer loyalty approach. What you can do? More informative and engaging content is key to preventing subscribers from losing interest and opting out.