Groove

APRIL 21, 2020

Provide an incentive with a customer loyalty program. Engage on social media. Just make sure they are mobile-friendly and non-intrusive to stay on Google’s good side. If you’re unsure where to start, we recommend exploring eBooks , white papers, videos and infographics. Engage On Social Media.

White Paper 343

White Paper Social Media Seminar Customer Loyalty 343

Retail TouchPoints

JUNE 3, 2021

In figure 1, we see a popup asking the user of the Kohl’s mobile app for permission to track them. These changes represent a tectonic shift in how ads have used third-party data such as IDFA tokens on mobile apps and third-party cookies on web browsers.

Marketing 175

Marketing White Paper Social Media Mobile 175

GetElastic

SEPTEMBER 15, 2021

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. AI in ECommerce: The Future of the Customer Experience. Read the ebook.

B2B 146

B2B eCommerce Customer SEO 146

BigCommerce

AUGUST 17, 2018

All you need is a piece of white paper to use as a background. For many customers, returning online purchases can feel like a hassle. Coming up with a refund policy that makes returns more efficient is an important step towards building customer loyalty and increasing conversion rates. ” Tommyy commented.

Payment Services 357

Payment Services Shipping Costs eCommerce Payments 357

FastSpring

DECEMBER 18, 2020

The changes mean a CEO can make a purchase using their mobile phone while waiting in an airport, which was impossible to do even a decade ago. Making sure your site is responsive on both desktop and mobile devices. Shareable content that you can use to boost your profile on social media.

B2B 148

B2B eCommerce Payment Services SEO 148

ROI Revolution

NOVEMBER 1, 2021

Kroger’s customer loyalty program will be the source of the new marketplace. Kroger is able to retain and use 96% of the data gathered from transactions tied to its loyalty program. CVS: The CVS Media Exchange (CMX) launched just last year. US digital ad spend for CPG is expected to increase 16.4% billion in 2020.

Multi-channel 78

Multi-channel Consumer White Paper Marketing 78

ROI Revolution

DECEMBER 6, 2021

69% of programmatic buyers say that Amazon DSP is the best demand-side platform to navigate the shift away from third-party cookies, followed by Google Display & Video 360 at 63% and Verizon Media DSP at 55%. Mobile is the top category for US programmatic video ad spend at 75%, followed by connected TV at 16% and desktop at 9%.

Multi-channel 78

Multi-channel Consumer Marketing Shipping Costs 78