Community and Customer Journeys: Inside Brands’ Strategies on Threads
Retail TouchPoints
AUGUST 8, 2023
We’re meeting a lot of [them] through Threads simply because it’s easier to get a hold of them and engage with them there versus on Instagram through DM. We haven’t done a paid partnership with an influencer on Threads specifically, but we’re starting to integrate it into the scope of work in our proposals and contracts with creators.
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