Forrester eCommerce

MAY 11, 2022

Forrester’s Marketing Survey, 2022, revealed insights that can help B2B marketing leaders strengthen their marketing strategy. CMOs are currently confronted with a challenging environment, rapidly evolving requirements, and the need for change, which impacts organizations’ growth strategy and operating business. Most companies are already in the midst of or have planned an entire transformation process […].

B2B 365

B2B Operations Marketing Customer Loyalty 365

Retail TouchPoints

MAY 11, 2022

Accurate search results and personalized recommendations are undisputedly the bedrock of modern ecommerce. As more businesses around the globe migrate online, the goal of every such company is simple — to help the user find what they’re looking for quickly and easily in order to enable maximum spending on the e-platform. To make all of this possible — from search query relevance to ranking models and recommendation engines — machine learning (ML) is utilized.

eCommerce 286

eCommerce Recommendation Accessories eCommerce Platforms 286

Forrester eCommerce

MAY 11, 2022

“Now is the time … when talent is the number one priority among our leaders.” — Benji Baer, CMO at commercial real estate company CBRE The business news of late has been rife with discussions on whether or not brands should take a position on social issues. Disney’s ongoing tussle with the Florida administration is playing out […].

B2C 343

B2C Customer Marketing 343

Retail TouchPoints

MAY 11, 2022

Digital media and streetwear brand Highsnobiety has partnered with travel retailer Gebrüder Heinemann to expand its airport retail concept — dubbed Highsnobiety GATEZERO — internationally. With Gen Z and Gen Y quickly becoming the largest cohort of travelers — estimated to make up 50% of the segment by 2025 — Highsnobiety’s GATEZERO concept is designed specifically for these younger luxury shoppers.

Travel 253

Travel Retail Operations Consumer 253

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Forrester eCommerce

MAY 11, 2022

Today, we have fresh data from Forrester’s Q2 B2C Marketing CMO Pulse Survey, 2022 — a cross-industry survey among 153 US B2C marketing executives, VP and above, at brands with at least 500 employees. We provided a list of 13 trending marketing priorities and asked respondents to indicate the degree to which each is a […].

B2C 341

B2C Marketing Customer Experience Customer 341

Retail TouchPoints

MAY 11, 2022

Growth in the direct-to-consumer space is no longer limited to remaining ahead of trends in a brand’s core category. The first phase of growth for many DTC brands often comes from the founders’ inspiration for filling a void with a product or solution. But these brands often find themselves hitting a ceiling with their original products, particularly in a crowded field.

Beauty and Health 220

Beauty and Health Accessories Electronics Apparel 220

RetailDive

MAY 11, 2022

The Securities and Exchange Commission's new focus on "social policy significance" means some activist proposals will get a vote at the e-commerce giant's annual meeting this month.

eCommerce 130

eCommerce 130

Forrester eCommerce

MAY 11, 2022

What Topics Will You Be Covering at Forrester? I am very excited to be covering vulnerability risk management (VRM) at Forrester, including threat modeling and management and penetration testing. Some of the areas in VRM that I hope to explore include: Vulnerability risk prioritization, especially with new “zero days” hitting at what seems like every […].

Management 195

Management 195

RetailDive

MAY 11, 2022

The company's own physical footprint is also performing well, with U.S. stores growing "well in excess of 150%" in the first quarter.

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114

Forrester eCommerce

MAY 11, 2022

In the past three years, eight virtual banks have started operations in Hong Kong and have achieved early results in customer acquisition. Some of these results were also echoed in Forrester’s survey data from the past year: 44% of Hong Kongers opened a virtual bank account in the first six months in 2021, for example. […].

Banking 195

Banking Customer Operations 195

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

RetailDive

MAY 11, 2022

Duking it out over six decades, the athletic wear companies influenced sports marketing and culture like few others. Who dominates in the stretch ahead may hinge on innovation and acting on pledges.

Other 100

Other Marketing 100

Forrester eCommerce

MAY 11, 2022

Brands fund misinformation and disinformation with their ad dollars, whether they know it or not. Top brands have served immeasurable impressions on sites containing misleading content, from Russian propaganda fueling the war in Ukraine to COVID-19 conspiracy theories. This vicious cycle, driven by bad incentives, lack of coordination, and marketer ignorance, fuels geopolitical unrest and […].

Supplies 195

Supplies Marketing B2C B2B 195

RetailDive

MAY 11, 2022

Shareholders' rejection of a further board shakeup signals confidence in CEO Michelle Gass, but doesn't necessarily rule out a sale.

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102

Ecommerce Guru

MAY 11, 2022

New start-ups always seem exciting. Opening your ecommerce store and sourcing your products enhances the view of your website but the most crucial step in your business is – how to get paid? Every online business has ecommerce payment processing solutions, and you need to understand this for your new start-up. In this blog, you will get the complete concept of an ecommerce payment gateway and how it processes while making payments.

Payment Services 52

Payment Services eCommerce Blog 52

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

RetailDive

MAY 11, 2022

The company's touchless checkout system doesn't need barcodes and instead uses AI and computer vision to identify products.

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92

Korona

MAY 11, 2022

As a retail store owner, choosing the perfect store layout design for your business can quickly become a very sobering, even stressful thought. According to Fohlio , 52% of shoppers won’t return to a store if they dislike its aesthetics, and 93% of purchase decisions are based on visual appeal. So it’s imperative that you stay in tune with the psychology of a great retail store design to maximize sales.

Retail 52

Retail POS Beauty and Health Customer Experience 52

RetailDive

MAY 11, 2022

Tenure remained low in 2021 thanks, in part, to issues related to the pandemic combined with diversity efforts.

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99

RepslyBlog

MAY 11, 2022

While there are numerous draws to attend this Spring’s Retail Execution Roundtable , none may be bigger than the President of Kraft Heinz Ingredients and U.S Away from Home, Peter Hall , who will be delivering a powerful session on the road to retail excellence in Chicago on May 17th, and New York City on May 24th.

Retail 52

Retail Supplies Management Technology 52

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

RetailDive

MAY 11, 2022

CEO Denise Paulonis said that 80% of the beauty retailer's customers engage with it via mobile devices.

Mobile 103

Mobile Customer Retail 103

RetailWire

MAY 11, 2022

Amazon.com has fired two workers connected to union activity at the company’s warehouses in Staten Island, NY. One worker said he was fired over a discrepancy on a return to work date from COVID-19 leave. The other was fired for failing to meet Amazon’s productivity goals.

Other 52

Other Article 52

iVend

MAY 11, 2022

When it comes to a retail strategy to boost business, promotions are a sure-fire winner. Promotions offer customers extra value – essentially either in the form of a lower price, or by getting more goods for the same price. . Used by retailers across all segments, there are multiple promotion types, which deliver a range of benefits in sales, customer experience, loyalty and market share.

Retail 52

Retail POS Technology Customer Data 52

RetailWire

MAY 11, 2022

The rate of inflation nudged up 0.3 percent in April from March, according to data from the the Bureau of Labor Statistics. The year-over-year increase in April was 8.3 percent, down slightly from 8.5 percent jump in March. Higher gas prices, largely the result of Russia’s attack on Ukraine, have fueled the inflation rate in recent months.

Article 52

Article 52

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Digital Doughnut

MAY 11, 2022

So, you've already spent considerable time, money and lots of effort building your B2B ecommerce platform – are you going to keep growing? Let me give you three critical reasons why you have to keep innovating in 2022.

B2B 52

B2B eCommerce eCommerce Platforms 52

RetailWire

MAY 11, 2022

Peloton CEO Barry McCarthy said that after joining the digital fitness firm that it was “weaker on everything supply chain” than he expected coming into the job. Cash flow was another problem, but Mr. McCarthy said he was “pretty optimistic” about getting the company straightened out after fixes were put in place.

Supplies 40

Supplies Article 40

Digital Doughnut

MAY 11, 2022

This article is all about MVP architecture. You'll know the different types of MVP patterns and their advantages. You'll also read about the different types of architecture patterns.

Article 52

Article Technology 52

RetailWire

MAY 11, 2022

Apple is discontinuing production of the company’s iPod Touch. “Music has always been part of our core at Apple, and bringing it to hundreds of millions of users in the way iPod did impacted more than just the music industry — it also redefined how music is discovered, listened to, and shared,” Greg Joswiak, Apple’s senior vice president of worldwide marketing, said in a statement.

Marketing 40

Marketing Article 40

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Ecommerce Platforms

MAY 11, 2022

SiteW is one of the lesser-known, but rapidly growing tools on the market today for building your own business website. Intended to make website creation as simple and painless as possible, the technology promises a fun and enjoyable way to get started online. Perhaps most importantly of all, SiteW aims to make website creation more affordable for everyone.

Shipping Costs 104

Shipping Costs Payment Services Payments Blog 104

RetailWire

MAY 11, 2022

Kohl’s shareholders will cast votes on whether to approve Macellum Advisors’ attempt to put 10 new directors on the retailer’s board.

Retail 40

Retail Article 40

RetailWire

MAY 11, 2022

A New York state appeals court dismissed a lawsuit against Amazon.com that alleged it failed to protect thousands of warehouse workers from COVID-19.

Article 40

Article 40

RetailWire

MAY 11, 2022

Mondelez International said it plans to sell Dentyne and Trident in developed markets to focus its efforts on its chocolate and cookie brands.

Marketing 40

Marketing Article 40

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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

Customer Data