Talking Retail Grocery and product news for independent retailers
The “Tyrrellbly Tyrrellbly Tasty” advert will run until December from 26 November, featuring the brand’s portfolio, including its Tyrrells Vegetable Crisps and new Tyrrells Nut Medley range.
The advert will be supported by print and digital advertising to “increase awareness of the range as the perfect option for those special sharing occasions”.
Kevin McNair, marketing director for KP Snacks, said: “The ‘Tyrrellbly Tyrrellbly Tasty’ Christmas campaign is designed to drive awareness of Tyrrells while highlighting how it’s the perfect snack for you to treat yourself, family and friends to over the festive period.
“However, at this time of year, it is extremely important to be able to successfully cut through all the noise that comes with the season.
“Our Tyrrells brand personality and style combined with the Christmas theme has enabled us to create some fun and engaging content whilst still landing our brand messages”.
