Retail TouchPoints

SEPTEMBER 10, 2021

The acquisition of PrizeLogic represents an incredible opportunity to invest in proprietary technology that will allow us to offer a wider array of services, further deepen our domain expertise and continue to enhance the value proposition of our offering for our clients,” said Tom Caporaso, CEO of Clarus Commerce in a statement.

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Liveintent

SEPTEMBER 9, 2021

This fall, Apple will offer new privacy settings as a part of their upcoming releases of iOS 15, iPadOS 15, macOS Monterey, and watchOS 8, giving users more control over access to their data. In a nutshell, there are three main features that make up Apple’s latest release: Private Relay , Hide My Email , and Mail Privacy Protection.

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Omnisend

SEPTEMBER 8, 2021

From privacy and political changes to the pandemic, our world looks quite different from what it looked like in 2018. Privacy and Pandemics: How to Be Adaptable Despite Industry Disruption. Throw privacy changes and global pandemics into the mix, and you’ve got an industry that forces brands and retailers to adapt very quickly.

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Retail TouchPoints

SEPTEMBER 8, 2021

RTP: Data has become a critical element of success in online retail, but consumers are increasingly concerned about privacy and security. It’s not really that consumers care about privacy, it’s that consumers care about what you do with their data and want to ensure that it benefits them. How do retailers thread that needle?

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What about customer privacy and the use of data? Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget?

Customer Data

Omnisend

SEPTEMBER 10, 2021

Many larger companies, such as Google, Apple, and Facebook, have been updating privacy policies that force marketers to be more creative. What are your thoughts on the iOS 15 update and the dichotomy between privacy and marketing? COVID 19 isn’t the only thing to has changed the world of ecommerce over the past few years.

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Liveintent

SEPTEMBER 8, 2021

Privacy is paramount in today’s environment, and customers are becoming savvier when it comes to the practices of the partners they entrust with their precious email addresses. LiveIntent values and respects customer privacy. Not only does this destroy trust, but it also cheapens the relationship you’re working to build.

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Speaker: Phil Irvine, VP & Director of Audience Intelligence

When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

eCommerce