BigCommerce

APRIL 26, 2021

So you want to make your ecommerce store the best it can be, minimize cart abandonment and deliver a great…

eCommerce 545

eCommerce 545

Kissmetrics

APRIL 28, 2021

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. There’s nothing wrong with that approach. After all, PPC ads have obvious advantages. You can reach new customers, track your results, and manage your budget. However, for all their benefits, these ads can sometimes lack something. Has anyone guessed what I’m talking about?

PPC 195

PPC Customer Retention Social Media Recommendation 195

Forrester eCommerce

APRIL 29, 2021

Since posting our top 64 channel podcasts in 2019, there has been explosive growth in podcast adoption. The audio-only format is also expanding with the invite- and iOS-only upstart Clubhouse achieving 16.4 million downloads since it debuted last year, according to Sensor Tower. Responding to this initial success, leading social media companies such as […].

Channel 535

Channel Social Media Download B2B 535

Retail TouchPoints

APRIL 27, 2021

Amazon is well known for being one of the largest retailers in the world. What’s less well-known is that thousands of other retailers are using Amazon technology to power their businesses. That’s right, this quintessential ecommerce disruptor, often blamed for the troubles of brick-and-mortar retail, is taking some of the very innovations that have set it apart and offering them up for other retailers to use.

Retail 331

Retail Technology Recommendation eCommerce 331

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

BigCommerce

APRIL 29, 2021

In 2020, nearly 55% of consumers used DTC channels to purchase CPG products or nonperishable items they use on a…

Channel 428

Channel Consumer 428

Kissmetrics

APRIL 26, 2021

If you’re looking to get into video marketing, there’s no better channel than YouTube. They’re the second most visited website on the entire internet, with over 2 billion users , have virtually no competitors, and consumers are increasingly spending more time watching more online videos. With this flood of consumer attention, it’s no wonder companies are putting more of their ad dollars into digital video advertising.

SEO 327

SEO Channel Subscription Social Media 327

Groove

APRIL 28, 2021

If you're ready to partner with a digital eCommerce agency or are simply looking to learn more about website support, then you're in the right place! Groove Commerce is a Diamond HubSpot Partner Agency and an Elite BigCommerce Partner Agency that is ready to help your mid-market or Enterprise business grow. From website design and development to eCommerce SEO, email marketing, paid media and more, our team of developers, designers and marketers work with you to constantly improve key metrics and

BigCommerce 284

BigCommerce eCommerce Design Recommendation eCommerce 284

BigCommerce

APRIL 28, 2021

Ecommerce is a rapidly growing industry with many exciting innovations happening all the time.

eCommerce 406

eCommerce Customer 406

Retail TouchPoints

APRIL 26, 2021

Membership club Vivrelle , which provides access to a shared closet of designer handbags, jewelry and diamonds, has secured $26 million in Series A funding. The subscription service, founded by husband and wife team Blake and Wayne Geffen in 2018, allows members to keep items as long as they want, or swap them out monthly. Members also receive exclusive discounts on products they decide to buy.

Subscription 295

Subscription Jewelry Fashion Operations 295

Forrester eCommerce

APRIL 27, 2021

Today, IBM announced its new IBM Spectrum Fusion product, first as a scale-out hardware product, but with a roadmap for a software defined storage (SDS) solution. This new product is billed as a storage solution, but it is much more. It is really a “glue-all” product poised to change the hyperconverged infrastructure (HCI) market. Many […].

Marketing 494

Marketing Information Technology Customer 494

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Kissmetrics

APRIL 30, 2021

If you run or are starting an e-commerce business , you might have heard the term “minimum order quantity,” or MOQ, floating around. If you have heard of it, chances are you feel conflicted. There’s advice for and against this method. This makes it difficult to decide whether it’s the right choice for you, especially if you don’t understand how it works and how it can make you money.

Shipping Costs 278

Shipping Costs Shipping eCommerce Definition 278

BigCommerce

APRIL 30, 2021

With more and more companies rushing to move from offline to online, we find ourselves in a modern-day gold rush.

Operations 358

Operations Management eCommerce eCommerce Technology 358

Retail TouchPoints

APRIL 26, 2021

House of Novogratz — the first store from interior designers Robert and Cortney Novogratz — debuted in Los Angeles on April 10. Located in a bungalow-style house, the store boasts more than 2,000 square feet of retail experiences in six different rooms, as well as working design studios, collaborative brands, rotating pop-up activations and a food and wine offering.

Outdoor 290

Outdoor Arts Events Retail 290

Forrester eCommerce

APRIL 26, 2021

To deliver relevant experiences for each buying situation, B2B organizations need modular sales content. At B2B Summit, learn how high-performing organizations use sales content solutions to achieve this.

B2B 461

B2B Operations Customer Marketing 461

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Kissmetrics

APRIL 28, 2021

As one of the largest e-commerce platforms on the internet, Shopify offers budding (and established) entrepreneurs a platform to sell their wares and increase their reach. In fact, Shopify dominates nearly 20 percent of the e-commerce market share. That’s not all. With millions of active buyers on the platform, there is plenty of opportunity for brands to grow their revenue.

Shopify 251

Shopify Merchant Services Payment Services Payments 251

BigCommerce

APRIL 28, 2021

Google’s latest algorithm updates for page experience — primarily the much-talked about Core Web Vitals — will go into effect…

SEO 281

SEO eCommerce 281

Retail TouchPoints

APRIL 28, 2021

Robert Redford’s retail brand Sundance will open its newest store in greater Detroit’s The Village of Rochester Hills outdoor lifestyle center. The 4,120-square-foot store will be the first location in Michigan for the retailer, which sells women’s and men’s apparel, jewelry, footwear, accessories, home furnishings and art. One-of-a-kind pieces and items exclusive to Sundance will be the cornerstone of the product offering.

Home Furnishings 285

Home Furnishings Arts Jewelry Outdoor 285

Forrester eCommerce

APRIL 30, 2021

The concept of “right audience, right content, right place, right time” has been around the B2B world for ages. For many organizations, however, these four R’s are still more philosophy than reality. According to the 2021 Business Technographics Marketing Survey, 75% of all B2B marketing respondents agreed that “buyers expect an immediate response to their […].

B2B 456

B2B Marketing Operations 456

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Kissmetrics

APRIL 27, 2021

A recent study found that 70 percent of Americans are shopping online more than ever. E-commerce is booming, and there’s never been a better time to start an online store. One of the best platforms to launch your e-commerce store is Shopify. Why do so many people love Shopify? In part due to its: affordability ease of use scalability security. One stand-out reason many e-commerce store owners love Shopify is the flexibility it offers through Shopify themes.

Shopify 245

Shopify eCommerce Electronics Beauty and Health 245

BigCommerce

APRIL 27, 2021

It all started with a broken laser pointer.

399

399

Retail TouchPoints

APRIL 30, 2021

PDI , a global provider of enterprise management software for the convenience and fuel industries, has purchased the GasBuddy mobile app, which drivers use to find and share real-time fuel prices. The app has 5 million active mobile users, representing billions of fuel gallons and hundreds of millions of dollars of convenience retail spend. The solution provider plans to expand the app’s current offerings to help c-stores attract new customers by receiving offers funded by CPG companies and stre

Mobile 278

Mobile Consumer Management Information 278

Forrester eCommerce

APRIL 28, 2021

2020 was the year that every digital business fell in love with their OMS. With the pandemic exacerbating the need for diverse and effective fulfillment options, retailers and vendors were forced to innovate – and innovate quickly. As a sign of the times: A year ago, there were a handful of little-known “curbside pickup providers.” […].

Management 451

Management Retail Fulfillment Customer 451

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Kissmetrics

APRIL 26, 2021

Pandora, the popular music-streaming service, boasts over 81 million users, and the average Pandora user spends 2 hours and 15 minutes per day listening to music on the platform. With ad options on both their free and paid platforms, Pandora music ads are a great opportunity for advertisers who want to increase their audience. Let’s learn about how you can harness Pandora’s unique advertising platform to make your campaign goals a reality.

Mobile 186

Mobile Marketing Technology Other 186

My Wife Quit Her Job

APRIL 29, 2021

In this special episode, Austin Brawner and I interview each other and talk about the different ways that we both automate our businesses. Thanks to computers and automation, Austin and I are able to run extremely lean businesses and we reveal our philosophies and our efficient methods openly in this podcast. Austin runs the E-commerce Influence Podcast which is one of the few podcasts that I actually listen to.

eCommerce 156

eCommerce Other 156

Retail TouchPoints

APRIL 29, 2021

For years, retailers have faced accelerating pressures on margins and profits as competition proliferated both online and in brick-and-mortar, as shoppers grew less loyal and as complete price transparency became the norm. The global onset of the pandemic further accelerated the speed and depth of transformation in the retail landscape as shoppers flocked online, supply chains were crippled, shopper price sensitivity soared and shopper baskets changed dramatically.

Retail 279

Retail Recommendation Supplies Technology 279

Forrester eCommerce

APRIL 26, 2021

I’m excited to announce The Forrester Wave™: Enterprise Marketing Software Suites, Q2 2021. The timing couldn’t be better, because the world – marketing included – has changed dramatically in the 18 months since the previous EMSS evaluation in October 2019. Unprecedented social, regulatory, and economic factors like data deprecation remain top of mind and are […].

Marketing 392

Marketing Customer 392

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Kissmetrics

APRIL 27, 2021

Have you ever thought a struggling ad campaign would perform better outside of the country? International PPC campaigns work best when you understand your target audience and appeal to the local culture. Here are seven top tips for running international PPC ads to give you the knowledge necessary to succeed anywhere on the planet. International PPC Ad Strategies.

PPC 173

PPC Social Media Other Marketing 173

MakeWebBetter

APRIL 27, 2021

eCommerce is thriving. It has exceeded levels not expected until 2025. This year, the industry is projected to generate over $843 billion in sales. Thanks to COVID-19. But if you’re thinking, running an online business and earning moolah is a child’s play. You’re grossly mistaken. eCommerce is still full of challenges. In this post, I’m […]. The post How HubSpot Helps Tackle eCommerce Challenges appeared first on MakeWebBetter.

eCommerce 154

eCommerce Marketing 154

Retail TouchPoints

APRIL 29, 2021

Free Market , a modern retail collective of curated brands, restaurants and experiences, will open at Runway Playa Vista in Los Angeles as one of the property’s anchor tenants on May 1. The experiential collective is part retail, part brand incubator, and was designed by Los Angeles-based architects Design, B **s. Just like its flagship location in downtown Denver, Free Market Playa Vista will serve as a retail hub for high-end pop-up and permanent shops, each curated to appeal to the digitally

Food and Beverages 278

Food and Beverages Marketing Arts Magazine 278

Forrester eCommerce

APRIL 28, 2021

Conflicting definitions of extended detection and response (XDR) have plagued cybersecurity tech buyers. Read Forrester's unbiased explanation of what XDR is, its relationship to SIEM, and other common questions.

Definition 370

Definition Other Operations Customer 370

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer