Forrester eCommerce

NOVEMBER 30, 2018

It’s probably as good a time as any to mention that releasing major breach announcements on Fridays is a worn-out trope by this point? That didn’t stop Marriott from announcing a breach of Starwood’s reservation system affecting 500 million people to kick off this Friday with a bang.

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Customer Customer Data Operations 408

FastSpring

NOVEMBER 29, 2018

European regulations like the General Data Privacy Regulation (GDPR). . Wait just a moment! There are a couple things you should probably know before you begin selling your software or digital product in Europe. 2018 was a busy year from Europe and we’re not just talking in terms of ecommerce growth. In May, the E.U.

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eCommerce B2C Sporting Goods eCommerce Marketing 61

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What about customer privacy and the use of data? Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget?

Customer Data

Speaker: Phil Irvine, VP & Director of Audience Intelligence

When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

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