RTP blog

JANUARY 11, 2019

These are three recent articles on retail innovation. By Tim McMullen, redpepper “Nike Pushing Retail Innovation” “Sephora’s innovation ‘gathering speed’ at LVMH” “Will These Trends Shape Retail for the Next 25 Years?” It’s been like this for over a decade.

Retail 150

Retail Operations Article Marketing 150

Omnisend

JANUARY 6, 2019

In this article, I’m going to tackle everything you need to know to be successful in targeted email marketing. Today, our users are actively looking for a personalized customer experience. Targeted email marketing is a great way to respond to that need by ensuring that the messages those customers receive is always relevant.

eCommerce 167

eCommerce Marketing Article eCommerce Marketing 167

Kissmetrics

JANUARY 8, 2019

Even when I find popular articles written by my competitors, I plug them into Ahrefs, and I look at the traffic stats per region before deciding on whether or not I want to create something similar. Now here are my traffic stats per region: As you can see, the United States is my most popular region, but it is not the majority.

Marketing 258

Marketing SEO Conversion Optimization Channel 258

ecomdash

JANUARY 8, 2019

With the holidays behind us, let’s review all the latest happenings from December in our most recent Ecommerce Lately article. 2018 Marks the Biggest Online Shopping Period Ever. Adobe Analytics claims that between November 1st and December 19th, $110.6 billion was spent online (breaking all past holiday sale records in the US).

eCommerce 60

eCommerce BigCommerce Gifts Mobile 60

Frooition

JANUARY 10, 2019

In this article, we will discuss 4 effective social selling tips that will help your Shopify store reach more customers. Advertising and customer care sit side by side, helping existing customers and reaching more relevant potential audience members. As a result, social selling is a massive source of conversions for many brands.

Shopify 51

Shopify Social Media Customer Channel 51

Optimizely

JANUARY 10, 2019

It’s obvious to anyone working in marketing today: the role is changing fast. With new technologies, new social media platforms, and new competitors emerging every day, it can be tough to keep up and make your brand stand out.

B2C 231

B2C Marketing Social Media Customer Loyalty 231

Optimizely

JANUARY 8, 2019

If you’re anything like me, you’ll have spent the first few weeks of the new year when it’s gray and cold looking at holidays in the sun. After hours (and hours) of browsing photos of golden sands and turquoise seas, I started seeing retargeted ads with contests to win vacations.

B2C 210

B2C Social Media Clothing Channel 210