Sat.Oct 01, 2022 - Fri.Oct 07, 2022

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How to Maximize Social Commerce in your eCommerce Strategy

GetElastic

How to Maximize Social Commerce in Your eCommerce Strategy. Social media is heavily ingrained in our daily lives. As much as we glance at our phones for emails, texts, or a push notification about an order status - engaging with social media is at the front of the line of all the things we keep tabs on in the course of a day. It makes sense when we think about social commerce and how much of what we buy or consume is influenced by platforms such as Facebook, Instagram, Pinterest, Twitter, or Tik

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8 Holiday A/B Tests to Boost Your Ecommerce Growth This Holiday Shopping Season

ROI Revolution

The holiday shopping season presents a huge opportunity for retailers to drive growth through holiday A/B tests. Websites have higher traffic than usual, average order values increase, and the conditions are ripe for big gains if you can take advantage. In this article, we’ll be sharing eight tests you can implement to make sure your brand gets its share of the holiday revenue pie this year.

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Are Crypto Payments the Future of Retail? | Salsify

Salsify

While initial attempts at creating a viable digital currency date back to as early as the 1980s, as noted by Marca , it wasn’t until bitcoin’s launch in 2009 that the concept of “crypto payments” began its slow creep into the mainstream consciousness — albeit not without a bit of convincing.

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Take 10 Minutes to Get Started with Customer Research

Omniconvert

This guide on Customer Research uncovers the most common research methods, the benefits of this process, and helpful tips to get you started. . The post Take 10 Minutes to Get Started with Customer Research appeared first on Omniconvert Ecommerce Growth Blog.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Best No Code Platforms and Software for 2022

Ecommerce Platforms

Building new business processes used to be a complicated system of APIs, app development, and endless integrations. But we’re well into the 21st century now. There has to be a better solution for building amazing and automated business systems without code, right? Allow us to introduce you to the world of drag-and-drop. Far easier than low code platforms, no-code platforms offer businesses the flexibility and templates to leverage existing tools and turn them into amazing machines for their busi

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AI software spend will double from 2021 to 2025, to reach $64 billion, and grow 50% faster than the overall software market

Forrester eCommerce

Across eight forecasted countries — US, China, Japan, and Europe-5 (France, Germany, Italy, Spain, the UK) — AI’s share of software spend will increase from 4.3% in 2021 to 6% in 2025. AI’s software growth is driven by: AI-infused software, that uses AI to increase its market attractiveness, although the software can still work without […].

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Make it Big 2022 Virtual Conference: Now Available On Demand

BigCommerce

The 2022 Make it Big conference debuted on September 13–14 — and it was, indeed, bigger than ever.

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425: This 1 Strategy Grew Her Water Bottle Brand To 10M+ With Alicia Reynoso

My Wife Quit Her Job

Today I have Alicia Reynoso on the show. Alicia is the founder of Live Infinitely which is a company that sells water bottles and outdoor gear online. Water bottles is one of the most saturated e-commerce products that you can sell online but she turned it into an 8 figure business with this one strategy. Enjoy the interview! What You’ll Learn Why Alicia chose to sell such a saturated product How Alicia build an 8-figure water bottle business Alicia’s single strategy that allowed her

eCommerce 239
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Clean Up Your Martech And Loyalty Tech Ecosystem

Forrester eCommerce

We all know that there is a big difference between working hard and working smart. And specifically for marketers, the status quo often makes working smart impossible — functional silos inhibit internal efficiencies and negatively impact the overall customer experience. Some of today’s biggest marketing silos are technology-based — different platforms for different functions.

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FT: TikTok Planning to Launch North American Live Shopping Platform

Retail TouchPoints

TikTok will reportedly enter a partnership with TalkShopLive to launch its live shopping platform in North America, two people familiar with the matter told the Financial Times. The companies are still finalizing the arrangements and no contracts have been signed so far. TikTok’s live shopping platform is already operational in Asian markets including Thailand, Malaysia and Vietnam as well as the U.K.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Shopify Subscriptions App: 5 Must-Know Tips for your Program

Groove

If you’ve found this blog, you likely have product(s) that you currently sell, or wish to sell, with a Shopify subscriptions app. Before we jump in, We all must understand the three most common categories of subscription programs that are used across the internet. Types of Subscription Programs Replenishment The replenishment subscription model is most commonly applied to everyday consumable goods that customers need on a recurring basis.

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The Best Logo Maker for Your Brand Design

Ecommerce Platforms

The best logo maker can be an excellent tool for new businesses hoping to develop a memorable image. After all, your logo is more than just a crucial part of your website design, it’s how your customers identify your business, and how you differentiate yourself from the competition. A basic logo maker, or logo generator might not be able to give you the full creativity and scope you’d get from a professional designer or graphic artist.

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High-Growth B2B Businesses Invest In Brand When Facing Economic Uncertainty

Forrester eCommerce

Whichever side of the recession debate you’re on, what’s clear is that there is economic uncertainty. On the heels of the “great resignation,” where people were leaving jobs in search of better pay, more flexibility, and increased job satisfaction, we’re now seeing hiring freezes at some companies. This doesn’t mean that every company will cut […].

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As Cannabis Goes Mainstream, Opportunity Grows for Traditional Retailers

Retail TouchPoints

Cannabis is in growth mode: the industry posted sales between $24.5 and $27 billion in 2021 and reached an estimated 11,800 retailers in 2022, according to data from the MJBiz Factbook. A Gallup poll found that 68% of Americans believe marijuana should be legal and 16% of adults aged 26 and over used cannabis in the past year, making the trajectory clear —traditional retailers, take note.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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5 Must-Know Tips For Shopify Subscription Programs

Groove

If you’ve found this blog, you likely have product(s) that you currently sell, or wish to sell, through a subscription-based model. Before we jump in, It is important that we all understand the three most common categories of subscription programs that are used across the internet. Types of Subscription Programs. Replenishment. The replenishment subscription model is most commonly applied to everyday consumable goods that customers need on a recurring basis.

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Shopline Review: What Does This eCommerce Platform Have to Offer?

Ecommerce Platforms

By the end of 2022, the global eCommerce market is expected to grow to a staggering $5.55 trillion – that's a lot of dough! However, this is hardly surprising, considering online shopping is inextricable from our modern existence. In light of that, it's no wonder that entrepreneurs are frequently finding new eCommerce-related opportunities to turn their passion into a living online.

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Hybrid Work Requires Experimentation

Forrester eCommerce

Forrester’s recent experiment in hybrid delivery Two-thirds of companies have adopted some form of anywhere-work. A majority have implemented hybrid work, a version of anywhere-work in which employees come into the office at least weekly. But as we detail in our newest report in our anywhere-work series, Master The Messy Middle Of Hybrid, the road […].

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Starboard Cruise Services Promotes Sherrie Day to Lead Merchandising Role

Retail TouchPoints

Starboard Cruise Services , the LVMH Moët Hennessy Louis Vuitton luxury retail-at-sea company, has promoted Sherrie Day to the role of Global Head of Merchandising. Day will report to Lisa Bauer, President and CEO of Starboard. Day’s responsibilities will include managing Starboard’s merchandising strategy worldwide. She will oversee global buying and work with more than 700 brands.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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How To Use Terapeak For eBay To Research Hot Items To Sell

My Wife Quit Her Job

Terapeak is an eBay research platform that analyzes eBay's supply, demand, and pricing data. It combines product research and sourcing insights to help you understand what products to sell, when, and at what price. Learn more about how to use Terapeak. The post How To Use Terapeak For eBay To Research Hot Items To Sell appeared first on MyWifeQuitHerJob.com.

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Squarespace vs Wix vs GoDaddy: A Thorough Comparison

Ecommerce Platforms

Hundreds of entrepreneurs take the plunge every year and dive head-first into ecommerce. Each of them, at one point or another, will likely ask themselves: which ecommerce platform is best? There are dozens of options, each claiming superiority. While most ecommerce platforms have overlapping features, the user experience and the sophistication of the functionality on offer vary significantly from one to the next. .

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Poor Change Management Kills CRM Success — Here Is How To Get It Right

Forrester eCommerce

Ready to give up on your CRM deployment? Before you do, you should know: CRM is a huge market. It is valued at $63.91 billion today and projected to grow to $145.79 billion by 2029, at a CAGR of 12.5%. Eighty-two percent of enterprises use CRM. Yet when I surveyed hundreds of business and IT […].

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Ann Taylor and LOFT Launch Shared Loyalty Program

Retail TouchPoints

Ann Taylor and LOFT have launched StyleRewards, a revamped multi-tender loyalty program that lets shoppers earn benefits across Ann Taylor, LOFT, Ann Taylor Factory and LOFT Outlet. The program has a tiered structure and was designed to emphasize a customer-first loyalty approach. Members earn two points per dollar spent on qualifying purchases across all the brands, while credit card holders earn five points for every dollar spent.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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eCommerce 101: API for eCommerce and Why it's Important

GetElastic

eCommerce 101: API for eCommerce and Why It’s Important. Editor's Note: This post was originally published on August, 12, 2021 and has been updated for context and clarity. Today, virtually anyone is able to launch an eCommerce instance to appeal to the rise of online shoppers. However, if you are a business that is committed to your digital strategy and outpacing the competition, you are very much aware that not just any regular eCommerce instance will be sufficient.

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ClearSale Review: Will It Protect You From Fraudulent Refund Claims?

Ecommerce Platforms

In North America alone, false refund claims made to ecommerce retailers accounted for a staggering 29% of fraud losses in 2021. On top of that, chargeback fraudsters often use false identities to make other claims. By combining both fraud types, the total amount of profit loss can increase to 59% for an ecommerce company. Fortunately, there are solutions to help combat this issue. .

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Online B2C Marketplaces Continue Their Rapid Global Growth

Forrester eCommerce

In 2023, we anticipate that two-thirds of global B2C e-commerce will come from online marketplaces.

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Adidas Puts Relationship with Kanye West ‘Under Review’

Retail TouchPoints

Following extremely vocal public criticism of its CEO Kasper Rørsted by Kanye West, Adidas has placed its relationship with the rapper “under review,” according to CNBC. The partnership launched in 2016 with Adidas manufacturing clothing through a collaboration with the rapper’s Yeezy brand. West has accused Adidas of not allowing him to have more control over the project and of copying his ideas.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Keyword Crash Course: What Consumers Are Searching for in the Fashion and Apparel Industry | Salsify

Salsify

Expanding digital shelves have created an increasingly competitive fashion and apparel industry.

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Shopify POS Go Review – Everything You Need to Know

Ecommerce Platforms

Shopify recently launched its POS Go product: a solution that many merchants have been waiting for. In this Shopify POS Go review, we’ll explore how the device solves past issues with mobile sales and go into detail with use cases for retailers to implement Shopify POS Go into their current setups. In short, Shopify POS Go serves as a simple yet powerful device for small, medium, and large businesses to connect to their point of sales anywhere to sell products to customers.

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The Forrester Technology Strategy Impact Award Finalists For Asia-Pacific

Forrester eCommerce

When determining Forrester’s Technology Strategy Impact Award finalists, we look for stories of customer-obsessed transformations driven by the technology organization. The companies recognized in this award are executing a future fit technology strategy that enables their company to quickly reconfigure business capabilities to meet future customer and employee demands with adaptivity, creativity, and resilience.

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Meta Looks to Creators, Messaging for New Ways to Connect Consumers and Brands

Retail TouchPoints

Meta has unveiled a suite of product updates across Facebook , Instagram and its messaging platforms aimed at bolstering its “discovery ecosystem” in order to help businesses “generate connection with customers, demand for products and interest in brands.”. “Meta has built the most powerful discovery engine in history,” said company VP Nada Stirratt at an event announcing the new offerings.

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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.