Wiser
JUNE 20, 2023
Promotions are a key component of any successful business strategy. Whether you’re launching a new product, trying to gain more customers, or simply looking to increase brand recognition and loyalty, effective promotions can help you reach your goals. But crafting an effective promotions strategy requires careful planning and execution. Every brand and retailer is coming out with new promotions all of the time.
Ecommerce Platforms
JUNE 20, 2023
Dropshipping vs wholesale: How do you make the right choice for your growing business? How you source products for your ecommerce store makes a huge difference to your brand, your growth, and how profitable you’re likely to be. Both wholesale and dropshipping can offer excellent, convenient ways to fill your product portfolio. However, there are some major differences between the two, in terms of upfront cost, and even the overall effort of running your store.
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Salsify
JUNE 20, 2023
When was the last time you went more than a day without hearing another news update about the world of artificial intelligence (AI)? AI is everywhere … and, whether you like it or not, it’s here to stay.
Retail TouchPoints
JUNE 19, 2023
Our recent study conducted with IHL, How Retailers Win Loyalty in an Omnichannel World , looks into the need for all retailers to take a firm hand in optimizing their inventory. But it’s physical retailers that have the most to lose by not doing so. The backdrop to this, as we’ve witnessed, is that there’s an ongoing inventory crisis, with too many retailers still carrying too much of the wrong merchandise.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Forrester eCommerce
JUNE 21, 2023
Software is the expression of the business, and the rapidly evolving technology landscape drives high demand for skilled developers. If your business is a software business — and today, every business is a software business — it’s essential to keep the developers of that software happy and productive.
My Wife Quit Her Job
JUNE 20, 2023
Today I have my friend Andrew Warner on the show. Andrew is the founder and host of Mixergy, which is one of the OG interview based podcasts in the world. During the pandemic, he released a book called Stop Asking Questions: How to lead high Impact Interviews, which I read cover to cover. And I wanted to bring Andrew on the show today to talk about people skills because I know that my businesses didn’t start taking off until I started building relationships with other business owners.
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Retail TouchPoints
JUNE 20, 2023
The world’s largest search companies — so far, Microsoft, Google and Baidu — are the pioneers of generative AI. However, one internet giant that has not yet entered the conversation is Amazon, which stands to benefit tremendously from generative AI-powered search. Amazon: the Ecommerce Gorilla Still Behind in Generative AI Why is generative AI crucial for Amazon?
Forrester eCommerce
JUNE 21, 2023
In an environment of tightening budgets and higher-than-ever expectations on marketing, marketing leaders are feeling pressure to perform and show results. A large part of the marketing organization’s budget is spent on campaigns each year, including generating demand, strengthening the brand, retaining customers, or enabling sales.
My Wife Quit Her Job
JUNE 23, 2023
Welcome to Family First Fridays, a special segment of the podcast where I publish solo episodes to teach you how to make money without sacrificing your lifestyle. If you haven’t picked up my Wall Street Journal bestselling book, The Family First Entrepreneur, head on over to [link] and fill out the form to get over $690 in free bonuses. In today’s episode I discuss psychological mind games that you can use in your copy that can help you make more money with both your online store an
MakeWebBetter
JUNE 22, 2023
Ready to unlock the potential of your SaaS venture? But before we get to that, think about having a powerful ally by your side—a toolkit that amplifies your lead generation efforts, streamlines customer relationship management, and provides valuable insights through advanced analytics. That's the power of HubSpot for SaaS! Bid farewell to complex processes.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail TouchPoints
JUNE 20, 2023
Walmart is the first retailer to test out TalkShopLive ’s new “shoppable simulcast” feature, which allows brands to broadcast live shopping events simultaneously across up to four different online destinations, including the TalkShopLive platform, their own website and Facebook. Walmart’s live show on June 20, 2023 — which featured the debut of The Pioneer Woman Ree Drummond’s new furniture line — was broadcast simultaneously on TalkShopLive, Walmart’s Facebook page, Walmart.com/live and The Pio
Forrester eCommerce
JUNE 22, 2023
Leadership storytelling helps executives at future fit organizations drive successful innovation throughout the innovation life cycle.
Ecommerce Platforms
JUNE 22, 2023
HubSpot and Salesforce are two of the biggest names in the Customer Relationship Management (CRM) world today. What makes them CRM juggernauts is their drive to constantly enhance interoperability through third-party integrations and partnerships. Even though the tools have similar target audiences and features, they possess separate and distinct identities.
Algopix
JUNE 22, 2023
In the ever-expanding world of e-commerce, shipping management plays a vital role in ensuring the seamless movement of goods from the seller to the buyer. To meet the demands of an increasingly competitive market, businesses require efficient shipping management software that can streamline their operations. This article explores the best shipping management software’s critical aspects, features, benefits, challenges, and future trends.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Retail TouchPoints
JUNE 23, 2023
Epic Games has created Airphoria, a Fortnite island created in partnership with Nike using the Unreal Editor for Fortnite (UEFN), with support from Fortnite creator studio Beyond Creative. The virtual landmass is a visually immersive Air Max-themed universe within Fortnite. Nike’s vision of Airphoria is as a place for fans to engage with Air Max sneakers in an entirely new and captivating way.
Forrester eCommerce
JUNE 23, 2023
Generative AI (gen AI) was born on November 30, 2022, with the release of ChatGPT, and it’s been moving 100 miles an hour ever since, drawing in 100 million people and counting.
Ecommerce Platforms
JUNE 22, 2023
Powerful customer relationship management (CRM) and project management (PM) tools are pivotal to business success. From understanding customer journeys to eliminating repetitive tasks, these tools help streamline and enhance workflow processes. HubSpot and Monday.com are two of the most widely adopted CRM and PM tools. While both have overlapping features and functionalities, they specialize in different domains.
RetailDive
JUNE 22, 2023
The bid gives Overstock ownership of Bed Bath & Beyond’s internet properties, social media, mobile platforms, business data, publicity rights and trademarks.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Retail TouchPoints
JUNE 21, 2023
Target has opened a Target Last Mile Delivery (TLMD) extension near its store in Smyrna, Ga. The new facility puts next-day delivery within reach of 500,000 additional customers for a total of more than 3 million in the Atlanta market. The facility already is delivering up to 1,500 packages per day, and Target plans to ramp up its capabilities further in the coming months.
Forrester eCommerce
JUNE 23, 2023
In tough times, businesses often cut the exact investments that they need in order to push through and come out ahead of competitors. The reflex to squirrel away cash under the corporate mattress contradicts what history has proven: Companies that continue to invest in innovation lead their markets better and for longer.
Ecommerce Platforms
JUNE 22, 2023
Shopify vs Vend, which solution is best for your business? The first thing worth noting is that Vend (now part of the Lightspeed family) is a dedicated Point of Sale solution, or POS service, designed to optimize retail operations. On the other hand, Shopify is an all-in-one commerce platform , offering tools for payment processing, order management, website building and more.
Salsify
JUNE 22, 2023
Learn more about how to capture and leverage first-party data to drive digital shelf performance and deliver engaging shopping experiences for customers.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Retail TouchPoints
JUNE 22, 2023
The Home Depot is aiming for 85% of outdoor power equipment sales to be generated by items that run on rechargeable battery technology instead of gas by the end of 2028. The project is specifically focused on push lawn mowers and handheld outdoor equipment like leaf blowers and trimmers, and the transition is expected to reduce more than 2 million metric tons of greenhouse gases annually from exhaust pipes of residential lawn equipment.
Forrester eCommerce
JUNE 23, 2023
Mainframes Aren’t Going Away Anytime Soon Given the rapid rise of cloud computing, one might mistakenly assume the mainframe is dead or dying but in fact, the majority of mainframe users say that are actually expanding its mainframe footprint. Why? Certain workloads – or more specifically scale of workload — can’t be easily addressed.
Ecommerce Platforms
JUNE 22, 2023
Shopify vs Shoplazza: Which option is really best for today’s budding entrepreneurs? First, it’s worth noting there are a lot of similarities between the two platforms. Both Shoplazza and Shopify are comprehensive ecommerce solutions, designed to help would-be business owners get started in the digital world. They’re both SaaS options, which means there’s no technology to download and install.
RetailDive
JUNE 22, 2023
The closing of a Seattle location marks its ninth so far this year as the company reevaluates its frictionless c-store brand.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Retail TouchPoints
JUNE 22, 2023
[Editor’s Note: This story was updated on June 22, 2023 at 3:00 pm to include Amazon’s response to Senator Sanders’ investigation.] The U.S. Federal Trade Commission (FTC) filed suit against Amazon for what it deems deceptive practices around its Prime membership program on the same day that Amazon announced the dates for its annual Prime Day member sales event.
Forrester eCommerce
JUNE 23, 2023
With acute home care adoption slowly ticking up, challenges are building. Not the least of these: the model hinges on a coordinated delivery of a complex set of services and uncertain reimbursement under a current waiver that’s up for redetermination in 18 months. Here are three key things you should do now to plan for a successful acute care at home program.
Ecommerce Platforms
JUNE 22, 2023
Today, we’re looking at the best Shopify dropshipping store examples, for a behind the scenes insight into what you can accomplish with your own Shopify site and a dropshipping solution. After all, one Shopify is one of the most flexible and versatile builders on the market for companies investing in dropshipping. With a huge range of plugins to choose from, you’ll have no problem automating your website’s logistics and fulfilment processes.
RetailWire
JUNE 20, 2023
Research has identified that girls are dropping out of playing sports at “alarming rates” with many doing so when they reach the age of puberty. Nike has decided to launch a coach new girl program to promote more careers in this category.
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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
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