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Humans of Smile: Sarah on Customer Experience and Delight

Smile.io

We’re sorry to keep you waiting, Sarah” the barista said. The fact that Starbucks trains its baristas to leverage this information to create a better customer experience isn’t particularly surprising, especially since Starbucks has always focused on a consistent and familiar experience across their stores.

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[Guest Blog] How to Build Brand Loyalty

ChannelAdvisor

Customers are spoiled with choices but are more discerning and expect more for their dollar. So, how is it possible for a brand to create that one “wow” experience in a sale, to make sure that it retains its current customers and also attracts more for the holiday season? Custom packaging is an important aspect of branding.

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