Remove industries media-entertainment-tech
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Serta Simmons Names New C-Level Marketing and Innovation Execs

Retail TouchPoints

Longworth bring more than 30 years’ global marketing experience at brands including Intuit and Sony Interactive Entertainment America, where he led the launch of the PlayStation PS4, as well as disruptive tech startups such as Farmers Business Network, where he most recently was CMO.

Marketing 286
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Why Two Cannabis Retailers are High on In-Store Tech and Innovative Design

Retail TouchPoints

billion worldwide in 2020, and thanks to a 27.25% compound annual growth rate, the budding industry (no pun intended) is expected to reach $54.41 Our marketing and social media presence will drive new customers to our store, but the experience in the physical store brings them back. ”. Cutting-Edge In-Store Tech on Display at #RICE22.

Retail 354
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If Amazon and Walmart Can Do It, So Can You

Retail TouchPoints

have their own media network. If Amazon and Walmart can become, in effect, media companies by monetizing access to those who engage with them, so can you, through OOH advertising delivered by digital screens in your store window. So is Volta a charging station company or a media company? OOH advertising is booming.

Outdoor 278
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How Rising AR Adoption is Driving Snap’s Commerce Strategy

Retail TouchPoints

In the 11 years since, Snapchat has evolved to more closely resemble its social media counterparts (which in turn have adopted many Snapchat-style functionalities). Now, AR is playing a central role in the platform’s commerce ambitions at the same time that the tech is becoming more ubiquitous and useful. . What it All Means for Snap.

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10 Consumer Trends Shaping the Future of Retail

Retail TouchPoints

Seismic shifts in consumer trends accelerated by the pandemic will have long-lasting implications for the retail industry at large. Shopping as Entertainment – Physical shopping is a group activity, but digital commerce is not. The desire for more, not less, is winning the battle for our psyches. ” Culture Trends.

Consumer 342
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Matching Tech to New In-Store Experiences: 6 Steps to Success

Retail TouchPoints

This integration is especially critical for pop-up shops, which typically carry limited inventory and are driven by entertainment, services and other forms of brand immersion. With tech, you have to be careful of the ‘bells and whistles’ trap, and really make sure that any tech you implement serves a purpose,” Gonzalez advised.

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eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

As we step into 2024, it’s time to shine a spotlight on the 20 most influential eCommerce marketing leaders who are shaping the industry’s future. Ryan Flannagan – Nuanced Media Ryan Flannagan at Nuanced Media is distinguished for his deep understanding of multi-channel eCommerce strategies. LinkedIn 2.