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‘A Reckoning for the Advertising Industry’: The Death of Third-Party Tracking Opens New Opportunities for Retailers

Retail TouchPoints

“A profound — and abrupt — shift is coming for everyone who uses the internet,” according to a new report from McKinsey & Co conducted in partnership with the Interactive Advertising Bureau (IAB). “By Personalization That Doesn’t Sacrifice Privacy. The change will be a reckoning for the advertising industry.”.

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The Place to Be: Retail Industry Converges on Chicago for #RICE22

Retail TouchPoints

In fact, the events pulled together under the RICE umbrella will be familiar to many — Internet Retailer Conference & Expo (IRCE) , the Design:Retail Conference & Expo (DRCE) and the Retail Innovation Summit (RIS) — providing something for every type of retail executive as they strive to navigate the next era of connected commerce.

Retail 265
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Nearly 1 in 4 online shoppers admit using guest accounts over data privacy fears

Retail Technology Review

Nearly one in four (22%) shoppers regularly use guest accounts to purchase online goods to avoid handing over personal data, according to a new report from Empathy.co, the global commerce search and discovery platform.

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Cegid to help retailers adhere to local laws after opening retail cloud point of delivery in China

Retail Technology Review

European software vendor Cegid has now opened a new cloud point of delivery (POD) in Shanghai to help retailers with stores locally to adhere to strict data privacy laws introduced across mainland China.

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How to Use BaaS to Solve Cross-Border eCommerce Issues

ESW

Payment Processing A 2019 study by Internet Retailer, BlueSnap and Kount found that one of the biggest challenges for U.S. retailers looking to enter foreign eCommerce markets is currency and payment processing. Data Security and Privacy Laws For online business, data security is critical.

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How To Reduce Credit Card Fraud On Your Online Store

FastSpring

billion spent the year prior, according to a new Internet Retailer analysis of industry data and historical U.S. s General Data Protection Privacy Regulation and PSD2/SCA to make sure they’re securely handling credit card information. Consumers spent $517.36 billion online with U.S. merchants in 2018 , up 15% from $449.88

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October 2019 Marketing News Recap

ROI Revolution

Hybrid marketplaces allow brands to reach more customers and have much larger profitability potential than traditional in-store or ecommerce retail alone. Startups Helping Retailers on Amazon. Many startups are beginning to recognize the role they can play to help retailers advertise on Amazon.