Westfield London to Debut New Digital-Physical Retail Concept: Situ Live
Retail TouchPoints
JANUARY 25, 2021
The new format “blends the editorial strength of lifestyle magazines with the sensory energy of live events,” according to a release. Additionally, the Westfield store will have two VR experience lounges where consumers can try out Facebook’s Oculus Quest 2 VR tech as part of the launch.
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