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4 Key Point-of-Sale Trends for 2024

Retail TouchPoints

The point-of-sale (POS) system has always been the one truly indispensable technology for any merchant, large or small. As if this workhorse of retail didn’t have enough to manage, today’s increasingly complex landscape has added other “responsibilities” to the POS.

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Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

Enter: mobile marketing. Comprehensive mobile marketing for today’s world involves a digital, omnichannel marketing strategy that reaches consumers on their smartphones, smart watches, tablets and other mobile devices. Companies need to view their apps as a vehicle that not only generates sales but builds their brand.

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How Technology is Helping Retailers Through the Labor Shortage

Retail TouchPoints

As the world recovers from the pandemic and consumers return to the high street, retailers are eager to capitalize on the increased footfall by providing an exceptional in-store experience. To stay afloat during the lockdown, some retailers had to let go of their in-store associates. Mobility is essential for assisted selling success.

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Excess Wine Inventory Pains France’s Bordeaux Region — Can Retail Optimization Technology Lift the Industry’s Spirits?

Retail TouchPoints

But the retail technology (and wine) enthusiast in me shudders at the idea of cases of wine being laid to waste, especially when data-driven technologies could easily be deployed to help Bordeaux bounce back from its Merlot-est ever sales record.

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Sephora Rolls Out Mobile POS Technology to 500 Stores

Retail TouchPoints

Sephora USA will deploy the FreedomPay solution in its 500 stores in the Americas as the beauty retailer continues to fortify its digital offerings both in-store and online. Sephora has been a long-time investor in customer-facing technologies for both in-store and online shoppers.

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Mobile POS Empowers The North Face Associates to Venture Beyond the Cash Wrap

Retail TouchPoints

Retailers are adapting their store environments to meet consumers’ heightened demand for ease and convenience. Nearly half ( 46% ) of retailers surveyed in Retail TouchPoints’ Store Operations Survey noted that they provide mobile POS to associates — and an additional 31% plan to implement the technology this year.

POS 201
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Mobile technology – serving both sides of the retail coin

365 Retail

Retention is a significant and worrying issue for retailers. According to recent reports, two-fifths of retail SMEs could go out of business this year because they can’t recruit store colleagues, while nearly all UK retailers have expressed concern over a shortage of new talent.

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