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From Retail to e-Tail: How to Launch an Ecommerce Website for Your Brick-and-Mortar

BigCommerce

All you need is a piece of white paper to use as a background. Engage with customers on social media. That way, you’ll get a better idea of your customers’ needs and expectations as you interact with them on social media. “If Having alt tags on all images is absolutely necessary.” Use Smile.io

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4 Ways SaaS Companies Can Retarget Visitors to Increase Conversions

FastSpring

Using this, you’re able to retarget them across a bunch of platforms like social media and Google to entice them back to your site. And over a billion of them used the social media platform today. You could retarget them with ads that offer either a free trial or a discount off of your regular product subscription.

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A Vendor’s Guide to B2B Ecommerce

FastSpring

Shareable content that you can use to boost your profile on social media. Social proof such as testimonials and customer stories. You might decide to invest in white papers and case studies, or go social by targeting customers through LinkedIn and webinars.

B2B 148
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How to Build an Email Marketing List as Quickly as Possible

Kissmetrics

For example, Videofruit once offered a prize of a 10-year subscription to Leadpages , an industry-leading landing page service. The featured incentive is a simple, straightforward way to immediately increase your subscription rate. Install a pop-up script or plugin Write a few lines of copy Watch your subscription rates jump.

Marketing 277
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A Beginner’s Guide to Successful Email Marketing

Kissmetrics

Email marketing is still ranked as the most effective marketing channel , beating out social media, SEO, and affiliate marketing. Despite the rise of social, people use email more than other platforms. You can also offer a checklist, ebook, white paper, or another downloadable asset. Why is that?

Marketing 361
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How to Use Transcription Services to Repurpose Your Content

Kissmetrics

List-building content, also known as lead magnets, are a great way to build your email subscription list. There are plenty of lead magnet formats to choose from, including: checklists cheat sheets e-books infographics case studies white papers. Build a Resource for Social Media Content. Create an E-Course.

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15 List Growth Email Marketing Strategies for eCommerce Websites

Inflow Insights

There are countless ways to motivate customers to opt-in to your email subscriptions. When customers aren’t ready to make a purchase, content offers — webinars, courses, buying guides, white papers, etc. — Social Media Logins. Here’s what we recommend: Step 1: Brainstorm offers and ideas. Content Offers.

eCommerce 120