‘Scan-Pay-Go’ app company Ubamarket gets £1.25m further investment

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IW Capital, an investment house specialising in providing growth capital for life-changing companies, has announced a further investment of £1.25m into its portfolio company, Ubamarket.

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The UK-based private company’s ‘Scan-Pay-Go’ app allows shoppers a frictionless shopping experience, using a mobile device with little or no in-store staff involvement.

Ubamarket is live in a number of UK stores and gives retailers the opportunity to engage and understand their customers better with the comprehensive data insights collected through the App.

Following successful technical integrations, store group launches and ongoing retail roll-outs, particularly with Central Co-op, shoppers can use Ubamarket’s patented ‘Magic Shopping List’ technology to write (and share) lists, be guided around stores, receive personalised app-only offers as they go, collect loyalty points, verify their age, tap to checkout and receive a digital receipt all on their own device.

In one example, customers who shopped with Ubamarket partner, Central Co-op, reportedly saw an average saving of 25% on their shopping, while other partner retailers reported, on average, a 32% increase in basket sizes, and improved customer loyalty.

Ubamarket will use this follow-on investment from IW Capital to fund its growth in the UK by continuing its technical integrations, store group launches and on-going retail roll-outs.