Trending Articles

Optimizing Your Online Presence: Tips For Success

Retail TouchPoints

By Suhaib Zaheer, HostGator Having a strong online presence is the key to business success in today’s digital world, especially for small and midsized retailers that need to employ savvy strategies to be seen and convert visitors to customers both online and off.

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Top 5 ABM Planning And Execution Pitfalls To Avoid

Forrester eCommerce

Extra, extra! Read all about it! TOPO declares that“86% of account-based organizations report improved close rates and 80% say it is driving increased customer lifetime value!”

10 Tips On Importing Alibaba Wholesale Products From China

My Wife Quit Her Job

If you are looking to import Alibaba wholesale products from Asia, then this post will teach you how to use Alibaba the right way so you don’t get ripped off. But before you begin searching for Chinese suppliers, you need to be prepared.

Marketing Unboxed: shopDisney Struggles to Inspire Marketing Magic

Zaius

When you wish upon a star, your marketing dreams come true. At least, that’s the attitude we had going into this episode of Marketing Unboxed. After all, we were reviewing one of the pillars of American culture, shopDisney. The magic! The fireworks! The iconic stories and characters!

What’s The Best Relationship On Valentine’s Day?

Zmags

Answer: it’s your partner relationship! First and foremost, Happy Valentine’s Day. With so much love going around today, let’s not forget to […]. The post What’s The Best Relationship On Valentine’s Day? appeared first on Zmags.

Augmented Reality, Virtual Reality, And Mixed Reality Do Bring Value To Industry

Forrester eCommerce

Back in August of last year, I asked for good examples of augmented reality (AR), virtual reality, and mixed reality (MR), all together known as extended reality.

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Do You Need Both Amazon Sponsored Ads And Google Shopping Actions?

Retail TouchPoints

By Zach Morrison, Elite SEM Long gone are the days of pay-per-click ads living only on Google and other search engines. The battle for your ad spend has come to Amazon, too. Up to 27% of Google Ad spend in the past year was for Google Shopping Ads, according to a study by Marin Software.

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Are Your Buyers Fast or Slow Decision-Makers?

Zaius

When a customer visits your online store, they’re on a mission. A mission to browse, a mission to explore, a mission to kill time. Even if it’s not always the mission you want them to be on (“hurry up and buy already!”), you can be sure they’re visiting your site with some kind of intent.

Scaling Google Shopping To Multiple Countries

Store Growers

In theory, it’s pretty easy to scale your Google Shopping campaigns to multiple countries. All you need to do is provide the feed, specify where you want to advertise and Google does the rest. Unfortunately, it’s not always that easy.

Join The Progressive Web App Movement

Forrester eCommerce

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Getting Started Selling on Walmart in 2019: An Insider’s Guide To Success

BigCommerce

Walmart describes itself as the largest multi-channel retailer and provides sellers with an opportunity to get their products in front… Multi-Channel Ecommerce

How Can Retailers Inspire ‘Thumb-Stopping’ Mobile Shopping?

Retail TouchPoints

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers.

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The Empowered Marketer: Griffin Thall of Pura Vida Bracelets

Zaius

How does a business shift and grow along with the ever-changing ecommerce market? It’s not easy! Consumers can be fickle. But if you build a powerful, loyal community of buyers, it can sustain your brand for years to come. That’s exactly what Griffin Thall has done.

244: Tim Schmoyer On How To Create A Successful YouTube Channel

My Wife Quit Her Job

Today, I’m really happy to have Tim Schmoyer on the show. Tim is someone who came highly recommended to me by Colin Jones who will be a future guest on this podcast. He is a veteran when it comes to audience growth on YouTube. And he specializes in helping YouTube creators spread their message to reach people online. His channel has over 400K subscribers and this interview comes at an opportune time because I’m actively trying to grow my new show, The 5 Minute Pitch.

Pragmatism Rules Finovate Europe 2019

Forrester eCommerce

Finovate Europe is back in full swing, so we wanted to share our impressions of day one. Here are Benjamin’s thoughts: And some further reflections by Aurélie and myself. financial services

5 steps to prevent ecommerce fraud

GetElastic

Popularity can sometimes lead to negative outcomes. It can be destructive at times especially when handling a successful ecommerce store. Ever wonder if the high number of sales could lead to an increase in the amount of fraudulent activities?

The Quick-To-Ditch Consumer Mindset And How Retailers Can Cope

Retail TouchPoints

By Mitch Doust, Cover Genius It’s no secret that consumer power is on the rise. With instant access to information, today’s shopper has become smarter, better prepared for purchases and more informed than ever before. A hyper-personalized experience is no longer seen as a benefit, but an expectation.

Taking Your Business Online: Find Your B2B Ecommerce Platform Match

BigCommerce

The B2B landscape is quickly shifting away from the more traditional offline territory, with more and more companies hopping on… B2B Ecommerce

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Sears lives to die another day

Steve Dennis

Against the odds—and over the objections of most creditors—Eddie Lampert has “saved” Sears, with a federal bankruptcy court judge approving the sale of the once-storied retailer to the billionaire hedge fund king.

Customer Experience: France Is Lagging Behind

Forrester eCommerce

After New York City, San Francisco, Sydney, Singapore, and London, Forrester hosted its first event dedicated to customer experience in Paris, France. It was a great pleasure for me to host about 150 leaders in a unique venue, the Parc des Princes (PSG’s football stadium!!),

19% uplift in international currency provision amongst UK’s top 250 retailers

Retail Technology Review

Analysis of the UK’s top 250 retailers has found a 19% year-on-year increase in the number of brands offering the option to pay in international currency. The figure forms part of an annual performance index carried out by ecommerce and digital agency, Visualsoft. Critical Issues Internet Retailing Retail Supply Chain

Leveraging microservices for your business, Part 2: The good and the bad?

GetElastic

In this article, senior architect Matt Bishop reviews the benefits and difficulties with a microservice architecture. While avoiding the “anti-patterns” and horror stories that are prevalent while sticking to the architecture qualities themselves. Quick recap on considering microservices.

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Payment Depot Reviews: Monthly Memberships for Payments

Ecommerce Platforms

It's a good idea to look at Payment Depot reviews like this one, because it truly is one of the most transparent payment processors. If you like membership pricing, Payment Depot provides a system where you pay a monthly membership fee for your processing.

2019 Bigcommerce VS Shopify Comparison – Let’s Break Them Down

Creating a Website Today

I’m having a feeling you got to this page by possibly searching or hunting for terms like: Shopify VS Bigcommerce For 2019 Bigcommerce VS Shopify Bigcommerce Or Shopify Trust Me: You by far aren’t alone at all.

In The Era Of Shutdowns, Federal Agencies Can Reinvent Citizen (And Employee) Experience

Forrester eCommerce

Never let a serious crisis go to waste! Senior government executives would be wise to listen to Winston Churchill’s wisdom! We’re living in the era of shutdowns, when funding disruption is the norm.

Influential eCommerce brands, retailers & carriers converge for The Delivery Conference 2019

Retail Technology Review

MetaPack, the eCommerce delivery technology provider, is again playing host to some of the world’s best brands, retailers and carriers at The Delivery Conference – TDC Global 2019 on February 26, 2019 at the Royal Lancaster Hotel in London. Exhibitions and Events Internet Retailing

Why January is chargebacks nightmare for retailers?

GetElastic

What looks like booming business in November and December often turns into a mountain of returns a few weeks later, challenging balance sheets and threatening profits. January has traditionally accounted for 51% of a retailer’s returns. In 2018, there was a “first wave” of returns, with over 1.3

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Considering Salesforce Commerce Cloud? Here’s Everything You Know

Ecommerce Platforms

Have you heard of Salesforce Commerce Cloud ? If you have, you might be considering whether this software is the right fit for your business. If you can relate, never fear, because you're in the right place.

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The 8 Best WooCommerce Themes By Niche for 2019

Omnisend

I think there’s no need to say how profitable an online store could be. People prefer to go looking for some item while sitting at home in front of their PC, or going to work via their phone. Brick-and-mortar shopping takes a huge amount of time, so it is much more convenient to go shopping online.

Get Ready To Tackle CCPA

Forrester eCommerce

California is taking the lead in the US on privacy regulation with the adoption of the California Consumer Privacy Act (CCPA). Security and privacy professionals whose companies have consumers in California must get their implementation plans together now.