INDUSTRY INSIGHTS YOUR PEERS ARE READING
After months of research, I am excited to publish our evaluation of the Web CMS market (Forecast, NowTech, and Wave). Thank you to all the folks who worked so hard to make this happen! MORE
We recently evaluated 12 midsize digital experience agencies “The Forrester Wave™: Midsize Digital Experience Agencies, Q4 2018.” While nobody likes the word “midsize,” we all should pause and consider why bigger doesn’t always mean better. MORE
All of us remember the experience of opening presents on Christmas day. It’s the excitement and anticipation of not knowing… Branding Strategies MORE
Everything Is An Endpoint Brings Blackberry Back From The Dead For many, the fact that Blackberry still exists – and the fact that it spent $1.4 Billion of the $2.4 Billion in capital it had – is the most surprising part of the Cylance acquisition. MORE
Everyone’s saying it… video is the future of content marketing! But is it really? Similar to you, I noticed that trend over a year ago, and I decided to listen to everyone who told me to focus on videos instead of just text-based content. MORE
Last year’s holiday shopping season was another record-breaker. Adobe reported that the 2017 holiday ecommerce revenue climbed to $108.2 billion, beating what was previously forecasted by $1 billion. On Black Friday alone, a record $5 billion was reported in sales. Unfortunately, like the year prior, not all brands and retailers were ready for the surge in traffic. Calvin Klein, Ted Baker , Macy’s, and Lowe’s , all experienced online technical issues. Websites lagged or crashed. MORE
There are plenty of online articles out there – heck, we even ran one – where industry experts and influencers… Holiday Ideas & Strategies MORE
By Jill Rose, PayPal User experience, or UX, impacts how customers navigate your web site, find the products they’re looking for and ultimately complete a purchase. MORE
Today I’m really excited to have Kenric Hwang on the show. Kenric is someone who I’ve known for a very long time we both got started in ecommerce at around the same time. MORE
Of course, landing pages are super important in lead generation and conversion. That, without doubt, goes without saying. What many people are yet to understand, however, is how critical they actually are. MORE
I always get crazy looks whenever I tell people that I started studying for the SATs in 4th grade. Or when I attended nerd camp in the 7th grade and completed Geometry, Algebra and Trigonometry in the span of 3 weeks. “Man, you must have had the worst childhood ever. MORE
Originally reported at Fast Company. Nike’s six-story, NYC-based flagship store just opened (November 15, 2018) and with it a plethora of digital features have been rolled out in-store. MORE
By Jeff Ridgeway, Zappar Football season is kicking off and, as with each new season, retailers are thinking about how to make the game day experience bigger and better for fans. Queue Augmented Reality (AR). MORE
Branding can be tough to define. It’s the sum of everything that helps you stand out in a crowded market. It creates a personality and helps your buyers connect on a more personal level with your company. MORE
Looking to find new customers for your e-commerce store? Your ticket to success might be in a medium you haven’t tried yet—YouTube. YouTube may sound intimidating. Don’t videos take a long time to create? Don’t you need expensive equipment? What if you’re not good on camera? MORE
If you know women’s fashion at all, chances are you know Rebecca Minkoff. The hugely popular women’s clothing and accessories brand can be found in hundreds of stores worldwide, and their online following is even more widespread. MORE
Loyalty isn’t easy to earn in the ever-changing world of ecommerce fashion. It’s harder than ever to win the hearts (and wallets) of fashion-conscious shoppers. According to Shopify , the death of brand loyalty in fashion ecommerce is due to increasing market fragmentation. MORE
Just a couple of years ago the conventional wisdom was that e-commerce was going to wreak havoc with every aspect of physical retail. This “e-commerce will eat the world” hypothesis continues to drive the “retail apocalypse” nonsense. It has even caused some normally level-headed analysts (and some maybe not so much) to suggest that brick & mortar stores will cease to exist within 10 – 20 years. I’ll take the over on that bet. MORE
Waitrose and Ocado are the best supermarkets for consumers looking to shop for vegan food online, a study from eCommerce analytics platform, E Fundamentals, has found. Critical Issues Internet Retailing MORE
You *clap* need *clap* to *clap* start *clap* recording *clap* *clap* *clap* Listen, 48% of millennial watch videos only on their mobile device. […]. The post Video marketing appeared first on Zmags. Ecommerce Best Practices ecommerce marketing technology mobile retail marketing MORE
The Forrester New Wave™: Cybersecurity Risk Ratings, Q4 2018 Earlier today, we published “The Forrester New Wave™: Cybersecurity Risk Ratings, Q4 2018” evaluation. MORE
Fast search functions and free shipping are the keys to ecommerce success this holiday season. That’s according to a new research report from Episerver, outlining the 26 best practices for online retailers this Christmas. Internet Retailing Critical Issues MORE
If you want to stay competitive, the answer is yes. Replatforming any technology solution is never an easy undertaking – humans by nature are opposed to any kind of change, especially one that could cause major disruptions. Therefore, discussing the notion of replatforming your commerce solution is usually brought on with some protest. However, there is a customer-centric commerce platform revolution unfolding and it’s all powered by APIs. MORE
By John Nash, RedPoint Global The holiday season is upon us, and marketers are gearing up to capitalize on the busiest time of year. MORE
Volusion is known as one of the more “out-of-the-box” ecommerce solutions since it provides options for small businesses to get set up and selling in a quick and easy manner. The cheaper templates are fairly simple, but they do the job. MORE
British consumers are increasingly turning to overseas retailers for their fashion fix according to research by delivery management company Whistl. Critical Issues Internet Retailing Retail Supply Chain MORE
The ecommerce industry is growing rapidly. Ecommerce sales are expected to top $4 trillion by 2020. This is because more people prefer to shop online from the comfort of their homes instead of going to the store. Critical Issues Internet Retailing MORE
Fashion is the second largest retail category after grocery. The eCommerce shift is a significant, palpable movement in most economies. A quarter of clothing, accessories, and footwear (fashion) spending already occurs online and is still rapidly growing. MORE
There are tons of resources and tips out there to help you make the most of one of the most popular ecommerce platforms on the market in Shopify. This blog has touched on tips and resources for ecommerce users before. MORE
FastSpring finds inspiration in a cutting-edge incubator for cleantech startups — also known as the LACI. One of the things that truly sets FastSpring apart as a business is our values. MORE
Nearly half of the firms we survey are prioritizing innovation as key to their business strategy. When I step back and think about it, the why is easy to understand; exponential changes like Moore’s Law in the past and Metacalfe’s Law today are accelerating the pace of business. MORE
Web Summit took place for the third time in Lisbon earlier in November. Over the years, Web Summit has become one of the leading global conferences to discuss everything technology. MORE
As every online marketer knows, the cost of paid customer acquisition has been on an upward trajectory for years. With less inventory available on social media and more demand for eyeballs comes higher prices — and therefore less of a guaranteed return on investment. MORE
Few sales techniques are as universal and effective as the upsell. Long a staple of the salesperson’s toolkit, upselling is the process of increasing the value of a conversion through the sale of related products and premium options. MORE
There are tons of ways to start a new online business and one business model that is attractive to many people is selling physical products through an e-commerce site. E-commerce businesses can be run from anywhere and have the potential to scale to 7-figure businesses or more. MORE
Forrester eCommerce
NOVEMBER 16, 2018
Everything Is An Endpoint Brings Blackberry Back From The Dead For many, the fact that Blackberry still exists – and the fact that it spent $1.4 Billion of the $2.4 Billion in capital it had – is the most surprising part of the Cylance acquisition.
My Wife Quit Her Job
NOVEMBER 14, 2018
Today I’m really excited to have Kenric Hwang on the show. Kenric is someone who I’ve known for a very long time we both got started in ecommerce at around the same time.
My Wife Quit Her Job
NOVEMBER 11, 2018
I always get crazy looks whenever I tell people that I started studying for the SATs in 4th grade. Or when I attended nerd camp in the 7th grade and completed Geometry, Algebra and Trigonometry in the span of 3 weeks. “Man, you must have had the worst childhood ever.
Zaius
NOVEMBER 14, 2018
Branding can be tough to define. It’s the sum of everything that helps you stand out in a crowded market. It creates a personality and helps your buyers connect on a more personal level with your company.
Retail TouchPoints
NOVEMBER 16, 2018
By John Nash, RedPoint Global The holiday season is upon us, and marketers are gearing up to capitalize on the busiest time of year.
Zmags
NOVEMBER 15, 2018
You *clap* need *clap* to *clap* start *clap* recording *clap* *clap* *clap* Listen, 48% of millennial watch videos only on their mobile device. […]. The post Video marketing appeared first on Zmags. Ecommerce Best Practices ecommerce marketing technology mobile retail marketing
Forrester eCommerce
NOVEMBER 13, 2018
The Forrester New Wave™: Cybersecurity Risk Ratings, Q4 2018 Earlier today, we published “The Forrester New Wave™: Cybersecurity Risk Ratings, Q4 2018” evaluation.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
Retail TouchPoints
NOVEMBER 12, 2018
By Jeff Ridgeway, Zappar Football season is kicking off and, as with each new season, retailers are thinking about how to make the game day experience bigger and better for fans. Queue Augmented Reality (AR).
BigCommerce
NOVEMBER 12, 2018
All of us remember the experience of opening presents on Christmas day. It’s the excitement and anticipation of not knowing… Branding Strategies
Forrester eCommerce
NOVEMBER 16, 2018
Web Summit took place for the third time in Lisbon earlier in November. Over the years, Web Summit has become one of the leading global conferences to discuss everything technology.
Ecommerce Platforms
NOVEMBER 16, 2018
There are tons of resources and tips out there to help you make the most of one of the most popular ecommerce platforms on the market in Shopify. This blog has touched on tips and resources for ecommerce users before.
Zaius
NOVEMBER 13, 2018
Loyalty isn’t easy to earn in the ever-changing world of ecommerce fashion. It’s harder than ever to win the hearts (and wallets) of fashion-conscious shoppers. According to Shopify , the death of brand loyalty in fashion ecommerce is due to increasing market fragmentation.
Retail TouchPoints
NOVEMBER 12, 2018
By Jill Rose, PayPal User experience, or UX, impacts how customers navigate your web site, find the products they’re looking for and ultimately complete a purchase.
BigCommerce
NOVEMBER 16, 2018
There are plenty of online articles out there – heck, we even ran one – where industry experts and influencers… Holiday Ideas & Strategies
Forrester eCommerce
NOVEMBER 15, 2018
After months of research, I am excited to publish our evaluation of the Web CMS market (Forecast, NowTech, and Wave). Thank you to all the folks who worked so hard to make this happen!
Ecommerce Platforms
NOVEMBER 13, 2018
Volusion is known as one of the more “out-of-the-box” ecommerce solutions since it provides options for small businesses to get set up and selling in a quick and easy manner. The cheaper templates are fairly simple, but they do the job.
Zaius
NOVEMBER 15, 2018
As every online marketer knows, the cost of paid customer acquisition has been on an upward trajectory for years. With less inventory available on social media and more demand for eyeballs comes higher prices — and therefore less of a guaranteed return on investment.
GetElastic
NOVEMBER 16, 2018
Originally reported at Fast Company. Nike’s six-story, NYC-based flagship store just opened (November 15, 2018) and with it a plethora of digital features have been rolled out in-store.
Retail Technology Review
NOVEMBER 13, 2018
British consumers are increasingly turning to overseas retailers for their fashion fix according to research by delivery management company Whistl. Critical Issues Internet Retailing Retail Supply Chain
Forrester eCommerce
NOVEMBER 14, 2018
Nearly half of the firms we survey are prioritizing innovation as key to their business strategy. When I step back and think about it, the why is easy to understand; exponential changes like Moore’s Law in the past and Metacalfe’s Law today are accelerating the pace of business.
Ecommerce Platforms
NOVEMBER 12, 2018
There are tons of ways to start a new online business and one business model that is attractive to many people is selling physical products through an e-commerce site. E-commerce businesses can be run from anywhere and have the potential to scale to 7-figure businesses or more.
Kissmetrics
NOVEMBER 13, 2018
Everyone’s saying it… video is the future of content marketing! But is it really? Similar to you, I noticed that trend over a year ago, and I decided to listen to everyone who told me to focus on videos instead of just text-based content.
Rishi Rawat
NOVEMBER 12, 2018
Everyone is saying Amazon will gobble up independent retailers. But Amazon isn’t perfect. There are too many vendors listing the same product on its platform, which creates a poor buyer experience. Here is my story: Here is the Amazon listing page: [link]. Article Not Good Thoughts
Retail Technology Review
NOVEMBER 13, 2018
Fast search functions and free shipping are the keys to ecommerce success this holiday season. That’s according to a new research report from Episerver, outlining the 26 best practices for online retailers this Christmas. Internet Retailing Critical Issues
Forrester eCommerce
NOVEMBER 12, 2018
Fashion is the second largest retail category after grocery. The eCommerce shift is a significant, palpable movement in most economies. A quarter of clothing, accessories, and footwear (fashion) spending already occurs online and is still rapidly growing.
Ecommerce Platforms
NOVEMBER 14, 2018
Of course, landing pages are super important in lead generation and conversion. That, without doubt, goes without saying. What many people are yet to understand, however, is how critical they actually are.
GetElastic
NOVEMBER 15, 2018
If you want to stay competitive, the answer is yes. Replatforming any technology solution is never an easy undertaking – humans by nature are opposed to any kind of change, especially one that could cause major disruptions. Therefore, discussing the notion of replatforming your commerce solution is usually brought on with some protest. However, there is a customer-centric commerce platform revolution unfolding and it’s all powered by APIs.
Steve Dennis
NOVEMBER 15, 2018
Just a couple of years ago the conventional wisdom was that e-commerce was going to wreak havoc with every aspect of physical retail. This “e-commerce will eat the world” hypothesis continues to drive the “retail apocalypse” nonsense. It has even caused some normally level-headed analysts (and some maybe not so much) to suggest that brick & mortar stores will cease to exist within 10 – 20 years. I’ll take the over on that bet.
Retail Technology Review
NOVEMBER 13, 2018
The ecommerce industry is growing rapidly. Ecommerce sales are expected to top $4 trillion by 2020. This is because more people prefer to shop online from the comfort of their homes instead of going to the store. Critical Issues Internet Retailing
Forrester eCommerce
NOVEMBER 16, 2018
We recently evaluated 12 midsize digital experience agencies “The Forrester Wave™: Midsize Digital Experience Agencies, Q4 2018.” While nobody likes the word “midsize,” we all should pause and consider why bigger doesn’t always mean better.
FastSpring
NOVEMBER 16, 2018
FastSpring finds inspiration in a cutting-edge incubator for cleantech startups — also known as the LACI. One of the things that truly sets FastSpring apart as a business is our values.
GetElastic
NOVEMBER 14, 2018
Last year’s holiday shopping season was another record-breaker. Adobe reported that the 2017 holiday ecommerce revenue climbed to $108.2 billion, beating what was previously forecasted by $1 billion. On Black Friday alone, a record $5 billion was reported in sales. Unfortunately, like the year prior, not all brands and retailers were ready for the surge in traffic. Calvin Klein, Ted Baker , Macy’s, and Lowe’s , all experienced online technical issues. Websites lagged or crashed.
UpSellIt
NOVEMBER 13, 2018
Few sales techniques are as universal and effective as the upsell. Long a staple of the salesperson’s toolkit, upselling is the process of increasing the value of a conversion through the sale of related products and premium options.
Retail Technology Review
NOVEMBER 13, 2018
Waitrose and Ocado are the best supermarkets for consumers looking to shop for vegan food online, a study from eCommerce analytics platform, E Fundamentals, has found. Critical Issues Internet Retailing
Forrester eCommerce
NOVEMBER 13, 2018
CMOs Should Rethink Their Efficiency Argument For An Effectiveness Strategy Headlines blustering about in-house agencies have marketers buzzing and agencies fretting. While the in-house trend has grown in popularity, it still lacks in maturity.
AcquireConvert
NOVEMBER 12, 2018
What is a brand ambassador, and what can they do for you? At its heart, a brand ambassador is someone who’s so passionate about your brand, they’re willing to promote it even if they aren’t part of your company.
SellBrite
NOVEMBER 15, 2018
Looking to find new customers for your e-commerce store? Your ticket to success might be in a medium you haven’t tried yet—YouTube. YouTube may sound intimidating. Don’t videos take a long time to create? Don’t you need expensive equipment? What if you’re not good on camera?
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