Forrester eCommerce
MAY 30, 2023
It’s easy to buy into the idea of customer obsession — but putting it in action is hard, continuous work. Explore these concrete ways to bring customer obsession to life.
Zmags
JUNE 1, 2023
To help ensure our customers and potential future customers fully understand the changes coming with Google Analytics 4 and are ready to start collecting useful data on July 1, 2023, Zmags’ Vice President of Product, Allison Vernerey led a conversation with Gideon Delayahu, a digital analytics expert and owner of Digital Insights. (Zmags and Digital Insights have worked together to ensure the GA4 readiness for a mutual customer.
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My Wife Quit Her Job
MAY 31, 2023
If you have difficulty sourcing quality products for your dropshipping business, Doba might be the solution you need. Doba has been helping online sellers source products from thousands of suppliers for over a decade. But is it still worth using as a dropshipping solution? In this Doba review, I cover the platform's key features, pros, and cons to help you make an informed decision.
Ecommerce Platforms
MAY 29, 2023
The best Shopify landing page builder offers business leaders in the ecommerce market all the tools they need to create compelling, conversion-optimized pages. With the right tool, you can instantly improve your chances of capturing new leads, expanding your email list, or just generating interest for your next product launch or event. The question is, with so many tools to choose from on the Shopify app marketplace, how do you choose the right one?
Speaker: Nicole Ramirez, M.A. - Marketing Director, Growth, Emerging Products - Forbes | Advisory Panel - University of Houston | Named Top 5 Digital Marketing TEDx Talks
Data-driven client engagement is revolutionizing the way businesses interact with their customers. Using data to understand customer behavior and preferences can improve personalization and customer pleasure. But while most businesses understand the value of data-driven client engagement and delivering tailored experiences, many are having difficulty implementing them.
Algopix
MAY 27, 2023
As experienced professionals in the eCommerce industry, we understand the complexities involved in establishing a successful presence on Amazon’s competitive marketplace. In this article, we will delve into the most prevalent obstacles that new sellers encounter and provide valuable tips to help you navigate these challenges with confidence. Whether you’re launching your first product or looking to optimize your existing Amazon business, this guide will equip you with the knowledge a
Forrester eCommerce
JUNE 1, 2023
The controversy over AI is settling in the world of marketing and creativity. Two arguments have emerged that defend or denounce artificial intelligence. (1) Humanists decry the existential dangers as underscored by an open letter signed by hundreds of tech experts calling for a pause on generative AI.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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My Wife Quit Her Job
MAY 29, 2023
Today, I’m thrilled to have William Green on the show. William is a member of my mastermind group and he is killing it online with an unusual website called Poem Analysis, a site that analyzes poetry. He gets over 3 million visits per month and makes hundreds of thousands of dollars every year from poetry! In this episode, we break down how he does it!
Ecommerce Platforms
JUNE 1, 2023
The latest Shopify price increase has, understandably, sparked some concern among ecommerce store owners. In today’s volatile economy, many companies are already dealing with rising costs for energy, problematic supply chains, and other significant concerns. The last thing most companies want is to have to spend extra on their ecommerce store builders too.
Retail TouchPoints
MAY 30, 2023
Bouclair has rolled out a new POS platform in its 54 stores across Canada. The PredictSpring solution includes both stationary and mobile POS applications along with clienteling, omnichannel commerce and inventory management capabilities. “For over 50 years, Bouclair has been committed to offering our customers not only stylish and affordable home furnishings, but also a personalized and enjoyable shopping experience,” said Peter Goldberg, President and CEO of Bouclair in a statement.
Forrester eCommerce
JUNE 1, 2023
When thinking of markets on the cusp of disruption, legal tech — and especially contract management — is not likely what comes to mind. But it should, and here’s why: Contracts are the heart and soul of commerce and business relationships.
Speaker: Brooke Cunningham, CMO at inriver
As demands for product information grow and the product journey goes circular, ensuring you have the right PIM software in place today is essential. Join our guest speaker, Chuck Gahun, Principal Analyst, Forrester in conversation with Brooke Cunningham, Chief Marketing Officer, inriver and Johan Boström, inriver Co-Founder & Chief Customer Ambassador, to learn about the expanding role of PIM and how to prepare for new product journey demands.
Store Growers
MAY 31, 2023
Last Updated on May 31, 2023 If you’re a merchant selling time-sensitive products with an expiration date, such as food, cosmetics, seasonal products, makeup, and so on, you’ll undoubtedly benefit from learning more about the [expiration_date] attribute. Google Merchant Center ’s expiration date attribute is essential for ecommerce businesses that want to stop displaying their products after their date expires.
My Wife Quit Her Job
JUNE 1, 2023
If your Amazon Seller account has been suspended, you can appeal Amazon's decision and have your account successfully reinstated, but you must follow the proper steps. In this article, I explain the suspension appeal process in detail, help you understand why you were suspended, and outline the steps to get reinstated. The post Amazon Suspension Appeal: How To Get Your Amazon Account Reinstated appeared first on MyWifeQuitHerJob.com.
Ecommerce Platforms
JUNE 1, 2023
Shopify vs Tailor Brands: Which is right for your company? The question can be a little more complicated to answer than it seems. After all, it’s not an apples to apples comparison. While Shopify is a comprehensive ecommerce platform, Tailor Brands is a toolkit intended to help companies form a memorable brand identity. The two companies focus on different target audiences, but that’s not to say they don’t have some overlapping capabilities.
Retail TouchPoints
MAY 30, 2023
Consumers have no reason to pay full price for almost anything these days. Shoppers have gotten smarter about pricing strategies; they also have an arsenal of tools and options at their disposal for saving big on almost any purchase — from loyalty programs to partner marketing, to cash back incentives, bundle deals, discounts and price-watching intelligence from sites like CamelCamelCamel.
Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.
Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.
Forrester eCommerce
MAY 31, 2023
More than ever, organizations are relying on digital initiatives as a key driver of growth. These include digital offerings that are used by customers as well as those leveraged by an organization’s employees.
Omnisend
MAY 31, 2023
Reading Time: 9 minutes Most marketers who need bulk SMS services tend to think that Attentive is the best SMS marketing tool to interact with their mobile-first audience. It’s a robust SMS platform offering valuable customer data. However, it’s a complicated do-it-yourself service model that comes with a steep learning curve for you and your team.
My Wife Quit Her Job
JUNE 1, 2023
As an Amazon seller, it can be tempting to want to open additional accounts to maximize your profits. But while Amazon will allow you to sell from multiple accounts, managing more than one store can be complicated. In this article, I guide you through setting up and managing multiple Amazon seller accounts so that you understand what's involved. The post Amazon Multiple Seller Accounts: Here’s What You Need To Know appeared first on MyWifeQuitHerJob.com.
Ecommerce Platforms
JUNE 1, 2023
Shopify Payments vs Stripe: Which solution should you really be using for your ecommerce store? Both Shopify Payments and Stripe offer very similar services to business owners. Both allow you to accept and process payments online, ensuring your ecommerce company can make a profit. In fact, Shopify Payments is actually powered by Stripe technology, so you can rest assured both tools will give you the same level of security, and efficiency for payment processing.
Advertiser: ZoomInfo
When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and smaller teams can quickly combine to reduce your margin for error and increase the urgency to find a solution. To thrive in a challenging environment, sales teams need a rock-solid grasp of the fundamentals and the biggest force-multipliers they can get their hands on.
Retail TouchPoints
MAY 30, 2023
Walgreens Boots Alliance is reportedly planning to lay off 504 corporate employees, or approximately 10% of its corporate workforce, according to the Chicago Sun-Times. Most of the layoffs will be at its Deerfield, Ill. headquarters or Chicago office, and no stores will be affected. “None of these roles are based at our stores, microfulfillment centers or call centers,” said Marty Maloney, Spokesman for Walgreens in an interview with the Sun-Times.
Forrester eCommerce
MAY 31, 2023
Successful alignment is less about process and more about calibrating buyer value. Learn about the five dimensions that top organizations align on — and learn more at Forrester’s B2B Summit North America.
Store Growers
MAY 29, 2023
Last Updated on May 29, 2023 Ever heard of Google currency conversion? If not, you’ve come to the right place! In 2016, Google launched a brand-new currency conversion feature that’s been a complete game-changer for merchants worldwide. This feature lets merchants use automatic exchange rates for their target audiences in various locations on a global level and lets them expand their businesses wherever they please.
My Wife Quit Her Job
JUNE 1, 2023
The Amazon Inventory Performance Index (IPI) score helps Amazon sellers understand their inventory health so that they can optimize their inventory to generate more sales on Amazon. Find out what metrics are included and how to improve your Amazon IPI score. The post How To Improve Your Amazon IPI Score appeared first on MyWifeQuitHerJob.com.
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Inflation, cost of shipping, and changes in consumer spending are some of the biggest challenges online merchants face today. Get a thorough analysis of these trends, current customer behavior, and more in Shippo’s latest “2023 State of Shipping Report.
Ecommerce Platforms
MAY 30, 2023
Is Tailor Brands legit? Short answer: YES. This is a question you might have asked yourself if you’ve considered using the platform for anything from building your own website, to designing a custom logo. As an all-in-one solution for “business building”, Tailor Brands promises companies a fantastic range of tools. The company promises a secure, straightforward experience, regardless of whether you’re buying a domain, building a website, or setting up a business bank account.
Retail TouchPoints
MAY 29, 2023
There have never been more barriers to the things we enjoy in life. Everything from limited edition sneakers to international stadium tour tickets have become seemingly unattainable. Consumers are often met with an unfair experience, failing websites, bots eating up stock. But with 73% of consumers saying that “a good experience is key in influencing their brand loyalties,” according to PwC , there has never been a better time for brands to relook at their processes, upgrade their antiquated tec
Forrester eCommerce
MAY 31, 2023
Automation is having a moment. Generative AI and large language models have the spotlight, but physical automation has advanced, as well. First, the pandemic gave life to robots for cleaning and disinfection. Labor shortages then left businesses scrambling to just keep the place running.
Omnisend
MAY 30, 2023
Reading Time: 9 minutes People often think that email marketing is dead. That’s not true. Marketers enjoy an ROI of $36 for every $1 spent on email marketing. This is why new email marketing platforms are coming up every day. One of the best ones is definitely CM Commerce, which is trusted by over 20,000 entrepreneurs. Its features include marketing automation, personalization, behavior-based segmentation, visual product reviews, and more.
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Understanding search intent and getting the right customers in front of the right products is the best way to boost both conversion and the average order value of first-time and return buyers. A properly functioning site search solution is one of the most critical yet underutilized tools available to eCommerce merchandisers. Working to match site visitors with the relevant content they need improves and personalizes the user experience.
My Wife Quit Her Job
JUNE 2, 2023
Welcome to Family First Fridays, which is a new segment of the show in honor of my book, The Family First Entrepreneur. It’s official! I’m a Wall Street Journal bestselling author! The first half of my book discusses how to find your next side hustle. So in this episode, I’m giving you 10 dead simple side hustle ideas that you can start from home right now with no money.
Ecommerce Platforms
MAY 30, 2023
With so many fulfillment options on the market, how can businesses decide which offers the best overall service? In this article, we discuss one option worth considering: The Fulfillment Lab. But if you don't have time to read this entire The Fulfillment Lab review, here's a quick summary: The Fulfillment Lab has a fantastic range of customizable, expedited, and white-label fulfillment options.
Retail TouchPoints
JUNE 1, 2023
Walmart is raising salaries for approximately 3,700 pharmacists and more than 4,000 opticians as part of its effort to become an employer of choice for its growing Health & Wellness business. The retailer also is launching an Optician Development Program to help vision associates gain more career opportunities as part of the initiative. Walmart’s average salary for its pharmacists now tops $140,000 annually, not including bonuses and incentives.
Forrester eCommerce
MAY 30, 2023
B2B organizations excel at customer experience (CX), but they don’t apply the same discipline to the buyer experience. And with B2B buyers more savvy and demanding than ever, taking a CX approach to understanding and managing the buyer experience can be a competitive advantage. This blog post covers three things to consider when thinking through how to manage the buyer experience at your organization.
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Having Data is great, but if you can't or don't use it what is the point of collecting it? Find out how to centralize your data and get it to work for you and transform your data collecting practices. A digital transformation is essential for success in today’s retail environment. Yet even among retail organizations that have invested in digital technologies, it’s still highly common for data from various departments to be housed in disparate software systems that don’t communicate with each oth
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