Trending Articles

The Retail Moments That Matter Most — ‘Optimize Me’

Retail TouchPoints

By Jeremy Witikko, Cisco Retail is not what it used to be. With so many new, enriching and interesting things to do in this world, traditional shopping just doesn’t have the shine it used to.

FORRward: A Weekly Read For Tech And Marketing Execs

Forrester eCommerce

Even Big Digital Companies Need Little Humans. Lots Of Them Amazon offered $10,000 of startup capital and up to three months of pay to qualifying employees who quit. and go start a local last-mile delivery business.

What’s Hot In Insurance Tech In 2019?

Forrester eCommerce

In 2019, the pressure on insurance business and technology leaders isn’t letting up. Earlier this year in Forrester’s “How Five Drivers Will Shape Insurance Business Technology Investments In 2019” report and webinar, we examined the drivers shown here that are shaping insurance business priorities.

How Away Uses Google Ads (Case Study)

Store Growers

In this latest installment of Google Ads Aces, we’re going to take a look at Away. Away is a US-based direct to consumer ecommerce business that sells travel luggage. Started in 2015 by two former Warby Parker executives, the company has truly disrupted an industry.

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Imagine 2019: Magento Expands Everything

Zaius

This week was Magento Imagine 2019 with 3,000-plus ecommerce leaders from around the world converging on Las Vegas for breakout sessions, live customer panels, and much more.

How Google’s New Layout Predicts the Future of SEO

Kissmetrics

When you think about SEO and what’s changed over the last 5 years, what comes to your mind? Chances are, it’s something related to how it’s harder to get rankings on Google. But why has it gotten harder to get more organic traffic?

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The Secret Recipe For A Successful Retail Operations System

Retail TouchPoints

By Praveen Kanyadi, SpotCues Retail operations are the backbone of every store, regardless of whether it’s a small business or a large big box retailer.

256: Sunny Lenarduzzi On How To Start A YouTube Channel

My Wife Quit Her Job

Today, I’m really happy to have Sunny Lenarduzzi on the show. Sunny and I met at Social Media Marketing World where we were both speakers and she has over a decade of experience as an award winning video, social media and brand strategist.

The Empowered Marketer: Josh Zloof of Sudden Coffee

Zaius

Customer research is the core of every good marketing strategy. Finding product-market fit is nearly impossible if you don’t talk to a ton of people about your product, test it out, and find the audience who truly loves it.

15 tools to help ecommerce practitioners scale and grow

GetElastic

In 2018, 11.9% of all retail was attributed to ecommerce, this number is expected to increase to 17.5% in 2019. Considering that retailers reported $3.53 trillion in sales in 2017, it’s safe to say that ecommerce has a big future.

It’s Time To Transform Insurance Claims

Forrester eCommerce

My house is almost a hundred years old. And while it might have some lovely period features (often estate agent speak for dilapidation), it also requires constant care. This makes good home insurance vital.

RTP Editors Reveal Top Takeaways From #RIC19

Retail TouchPoints

Retail TouchPoints. successfully wrapped up its fifth Retail Innovation Conference. last week, and there was no shortage of insights shared throughout the three-day event.

Newsletter Retargeting 101: How to Capture Would-Be Customers Using Emails

BigCommerce

The truth about ecommerce is that it’s a numbers game. While the quality of your products and the layout of… Ecommerce Marketing Email Marketing

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You’re Not Doing Enough with Your Ecommerce Newsletter

Zaius

Does your ecommerce newsletter suck? Your open rates are just OK; your clicks so-so; and you get the occasional conversion, but there’s clearly more you could be doing with your customer newsletter. Think about how many email newsletters you receive each week yourself.

10 best practices for a successful ecommerce homepage

GetElastic

According to Statista, ecommerce sales are projected to grow to almost $3.5 trillion in 2019 and grabbing only a tiny portion of the market share means generating some serious profit. However, in order to start a successful online business, you need to create an outstanding website.

The New Era Of Marketing Strategy

Forrester eCommerce

Marketing has been a story of eras: from mass marketing to the direct marketing era to digital marketing, and now data-driven marketing.

How Retailers Can Capitalize On Mobile

Retail TouchPoints

By Samir Addamine, FollowAnalytics Retailers are trying to make up for lost time — and regain lost customers — by creating high-tech offline experiences that match the ease and convenience of e-Commerce.

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How to Maximize Warehouse Efficiency For Your Ecommerce Merchandise

BigCommerce

Where do you store inventory? In your living room or garage? At a leased warehouse space? With a third-party provider?… … Shipping & Fulfillment

Bed, Bath & Beyond Boring

Steve Dennis

What is it like to work at a brand that, since the turn of this century, doesn’t seem to have learned much of anything about what it takes to stay remarkable and relevant in today’s retail environment? Well, some folks like to watch , I guess.

Why you need to meet me in London at Gartner CX

GetElastic

It’s no longer about just providing a product or service; the experience brands and businesses deliver to their consumers has become the epitome of what deems success today.

Research Announcement — Asia Pacific Cybersecurity Consulting Providers, Q4 2019

Forrester eCommerce

Research announcement: Another APAC Forrester Wave™ is coming. This time I will be evaluating cybersecurity consulting providers in Asia Pacific. Gather round! The cybersecurity consulting market has been alive and well in APAC since I began my career many years ago.

6 Ways to Use Facebook Marketing to Sell More Products

Bootstrapping Ecommerce

Use these 6 Facebook marketing methods to drive more visitors to your store or website from one of the top social media platforms in the industry. The post 6 Ways to Use Facebook Marketing to Sell More Products appeared first on Bootstrapping Ecommerce. Getting Traffic

ParcelHero says 24-hour round-the-clock deliveries are the future of e-commerce

Retail Technology Review

Amazon’s $800 million investment in free next-day deliveries may be making headlines, but the home delivery expert ParelHero says same-day 24/7 deliveries are the future of e-commerce. Retail Supply Chain Internet Retailing Critical Issues

Ally, bystander or critic?

Steve Dennis

Once our intention is set toward making change in this world–and we start actually doing the hard, uncomfortable work–it’s typically not very long before we encounter resistance. There is the capital R Resistance that Steven Pressfield talks about, where our own fear of failure or looking stupid is the dragon we must slay. Then there are the powerful defenders of the status quo, individual and collective, who seek to thwart our progress at every step.

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B2B Online 2019: How to take your commerce practice from good to great

GetElastic

For more than half a decade B2B Online has been a go to destination for B2B digital business leaders.

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Reviewing Forrester’s 2019 New Tech Predictions — How’d We Do So Far?

Forrester eCommerce

Back in November, Forrester outlined its 2019 predictions for a set of hot emerging technologies. We identified which markets were likely to command big investments in the new year and even predicted that GE would turn a corner this year. Let’s see how we did so far with a few of them.

80 Most Common Ecommerce Website Mistakes in 2019 Explained

Ecommerce Platforms

If you’ve tried running an ecommerce website , then you already know how fierce the competition is out there.

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Yodel wins Retail and eCommerce Innovator of the Year at the techies 2019

Retail Technology Review

UK independent parcel carrier Yodel is celebrating the latest addition to its trophy cabinet after claiming the title of Retail and eCommerce Innovator of the Year at the techies 2019. The techies celebrate innovation across all industry sectors in the UK, rewarding the best and brightest technology professionals. Internet Retailing Exhibitions and Events

How to Take Your Emails from Serious to Seriously Engaging

UpSellIt

“Humanity takes itself too seriously… If the cave-man had known how to laugh, history would have been different.” – Oscar Wilde. Re-Examining Email Strategies. Here at UpSellit, we talk a lot about email.

3 crucial tactics for effective ecommerce brand reputation management

GetElastic

In a time where news about crises in a business spread like viruses do, and the tipping point of issues is basically under one hour, effective brand reputation management can help protect companies.