East of England Co-op extends same-day grocery delivery service

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East of England Co-op has extended its same-day grocery delivery service with Snappy Shopper following a successful pilot.

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An additional seven East of England Co-op shops have now been added to the Snappy Shopper home delivery app meaning that three-quarters of the retailer’s 122 food stores, across Norfolk, Suffolk and Essex, are now offering home deliveries.

The retailer offers customers home delivery in 30-60 minutes and a click-and-collect service, enabling customers to order via the Snappy Shopper app and collect from their nearest East of England Co-op store.

Sean McLaughlin, head of commercial from East of England Co-op, said: “We are really pleased with how our home delivery service with Snappy Shopper is progressing. It is allowing our shoppers to shop with us even quicker and simpler. Sales have been beyond our expectation and backed by a collaborative approach across our business and with Snappy Shopper; we look forward to seeing how it can develop even further.”

Andy Batt, head of group development at Snappy Shopper, added: “The inclusion of seven new East of England Co-op supermarkets into the mix is a significant milestone in Snappy Shopper’s evolution. Our technical development programme is aligned closely with East of England’s shopper-centric business plan which demands response to both same-day and longer-term shopping habits providing greater range and choice.”