Cadbury football promotion returns with exclusive retailer prize

The promotion is running across Cadbury’s chocolate bars, bags, and tablets, offering “money-can’t-buy” VIP experiences for consumers, including video messages from players and vouchers to spend in participating football club shops: Arsenal, Chelsea, Liverpool, Manchester City, Manchester United and Tottenham Hotspur.

New for this year is an exclusive competition for independent convenience retailers, running alongside the promotion in February and March.

The competition offers retailers the chance to win one of three stadium tours for them and a guest, or one of 10 £50 football club shop vouchers.

To enter, retailers will need to buy a case of any Cadbury product and visit deliciousdisplay.co.uk or scan the QR code.

Pippa Rodgers, brand manager for Cadbury Dairy Milk, said: “This year shoppers should look out for player Ian Wright’s shirts when they unwrap their favourite Cadbury chocolate bar or bag for their chance to win a selection of prizes including unforgettable experiences with their football hero.

“But it doesn’t stop there – this year we want to reward independent retailers too with an exclusive competition.

“When purchasing any Cadbury product retailers simply need to visit deliciousdisplay.co.uk and enter their details for a chance to win an incredible stadium tour or club shop vouchers.”