Select & Save announces ‘strategic changes’

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Independent convenience symbol group Select & Save is investing in a rebrand and its own label offering.

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In a LinkedIn post, managing director Kam Sanghera revealed some “exciting upcoming strategic changes to the business.”

“Firstly, we’re investment in our new visual identity and that will be rolled out across the group. We’re also investing in our online platforms, websites and marketing collateral as part of this initiative,” he said.

“This will help our stores stand out from the competition and increase presence and sales across the board with new innovations.

mock-up shopfronts

He revealed that the West Midlands company is in the process of renegotiating preferential cost prices on staple goods including the following prices from its new own label ‘select and save’.

Bread 800g – 79p

Eggs 6pk – £1.49

Bacon 300g – £1.99

Chips (frozen) 750g – £1.09

Pizza 386g (frozen) – £1.59

Garlic bread slices (frozen) x10 – 95p

Sanghera concluded: “We’re proudly the largest independent in a crucial, but volatile industry, and the tactical investments that we’re making now are part of our wider strategy of future-proofing our business and yours.”

Kam Sanghera

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