Bira welcomes Shop Local Week

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The British Independent Retailers Association (Bira) is thanking the government for launching its Shop Local Week.

The #ShopLocal campaign, which runs until Sunday 16 August, aims to celebrate the British high street by encouraging customers to return to their safe, local shops, supporting the local economy and local jobs.

Bira has been supplying its members with toolkits to take part in the scheme, which includes posting their business activities on social media, using the tag #ShopLocal.

Andrew Goodacre, Bira’s chief executive, said: “We’d like to say thank you to the government for this extra support which highlights the importance of independent shops and the Great British high street.”

More details about #ShopLocal Week are available here.