Henri Wintermans unveils limited edition Union Jack packs

The packs feature a “dressed up” Henri Wintermans, complete with a top hat, umbrella, and bow tie in union jack livery.

STG said the Henri Wintermans Half Corona is the UK’s best-selling medium/large cigar and has experienced a particularly good sales performance this summer.

In the last year along, the brand said it has increased its volume market share from 72% to 76% of all medium/large cigars sold.

Alastair Williams, STG UK country director, said: “With sales up and summertime still here, we’ve dressed Mr Wintermans up to add a distinctive talking point to the gantry with this United Kingdom limited edition.

“Probably down to the good weather and the fact that people have had more time on their hands recently, we’ve seen demand rocket for the Half Corona since the Spring, so I would really encourage retailers to stock this limited edition product and enjoy those extra sales if they can.”