Talking Retail Grocery and product news for independent retailers
To win £250 cash plus an exclusive Pepsi jumper and t-shirt, retailers have to submit a short description of why they need help with their soft drinks range.
Five winners will be anonymously selected based on the answers, with the competition being worthwhile for any retailer looking to encourage cola sales with the help of Pepsi.
The five winners will also be selected based on their entry to receive a one-to-one visit from a member of Britvic’s category team, as well as a bespoke planogram for their store based on electronic point-of-sale data provided.
Ben Parker, Britvic Retail commercial director in Great Britain, said: “Recognising and giving back to the retailing community remains a key priority for us as a business. Our Pepsi Max Thirsty for More competition is a fantastic opportunity for those who want to lead by example to receive our help in growing their soft drinks sales.
“The Pepsi Max brand has cultural ties to music, social occasions, and football, driving relevance among a wider audience and helping to recruit shoppers. As part of this, we’re proud to be able to go above and beyond just rewarding a retailer’s business, by rewarding retailers personally with our £250 cash prize to do something they love –whether it be a festival, gig, sporting event or something else.”
Entries are open from 7 February to 1 March 2024.
