Jisp and Scandit help c-stores digitise

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Around 500 convenience stores are expected to have introduced the shopping app Jisp by Christmas.

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The Jisp app enables ‘scan & go’ shopping, provides home delivery and click-and-collect functionality, and opens up new opportunities for digital engagement.  The app is powered by Scandit’s computer vision technology which turns everyday smartphones into powerful barcode scanners.

The app also gives retailers the ability to market themselves outside of the store, strengthening the customer relationship, loyalty, and retention. For example, they can hold weekly quizzes for repeat customers through their smartphones, advertise events happening in their local communities, and offer unique deals and offers through the app.

The first deployment will be at Hightown Convenience Store, in Congleton, Cheshire, with the owner Steve Archer trying out the app’s scan & go capabilities.

Archer said: “The fact that our customers will now be able to simply scan and go in my store, means that we can offer our customers an even safer environment.

“Purely and simply, this technology levels the playing field. My store will be offering something that has previously only been available at the big supermarkets. So now we can show people we are positively enhancing our offering and it allows my little shop to compete with the big boys.”

Julian Fisher, chief executive and founder at Jisp, added: “We want to give smaller businesses a bigger voice, so we’re helping to bring independent retailers into the digital age by empowering them with technology only previously afforded by superstores. And, in the age of Covid-19, we want customers to feel safer when shopping with Scan & Go, spending less time queuing and more time enjoying the experience they get when using our app.”