Nisa helps retailers gear up for stay-in shoppers as ‘big night in’ season arrives

Its “Cosy Night In” promotion, which is now running until 27 October, provides shoppers with a range of strong offers on key products.

Its popular “big deal” promotion offers two Co-op pizzas and a four-pack of San Miguel bottled lager for £5 while other products on offer include a range of Co-op pasta ready-meals (£3).

The promotion also features several McCain frozen lines – gastro chips, roast and mashed potatoes and croquettes – which are available for £2.15 or less while Co-op garlic doughballs are now available for £1.99 from participating Nisa outlets.

“Sharing bags of sweets and a selection of energy drinks are also available to shoppers as part of the promotion.

The promotion is backed by marketing support, with point-of-sale material available to retailers and is also being advertised on Nisa’s social media pages.

Chris Walker, marketing operations manager, said: “Shoppers aren’t venturing far from their living rooms these days and this promotion will help get them through the doors and into our partners’ shops.

“By highlighting these great value favourites, and ensuring they’re displayed in high footfall areas, we hope to help increase basket spend for our partners.”